Rio Grande Credit Union Nationally Recognized at CUNA Diamond Awards

ALBUQUERQUE, N.M., March 26 /PRNewswire-USNewswire/ -- The Credit Union National Association (CUNA) Diamond Awards, representing the pinnacle of credit union marketing and business development, recently awarded Rio Grande Credit Union with four Diamond Awards for creative excellence. Rio Grande Credit Union (RGCU) was the only Credit Union in New Mexico to have received a Diamond Award in the 2009/2010 competition.

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The "Diamond Award" of the CUNA Diamond Awards represents the top recognition given in the competition's 34 featured categories, ranging from direct mail and Web site marketing to public relations and political action. Judges evaluated entries based on strategy, design and production, creative concept, copy and communication, and results. This year's award show received nearly 1,000 entries.

Rio Grande Credit Union was presented with a Diamond Award in the following four categories: Direct Mail (single) for the "Fall Jumbo CD Campaign Direct Mailer," designed by Accord Creative, Miscellaneous for the "OOPS Campaign," also designed by Accord Creative, Outdoor for the "2009 Outdoor Campaign," designed by 3 Advertising, and Logo, designed by EFG Creative.

Founded in 1953, Rio Grande Credit Union is a not-for-profit financial institution improving the lives of its 17,000+ members everyday through sound financial advice and products. Serving the Albuquerque area and beyond, RGCU's largest employee groups include employees of the City of Albuquerque, Bernalillo County, the VA Hospital, those living to the west of I-25, and members of Catholic parishes. To learn more about RGCU, visit any branch location, go to www.riograndecu.org, or call (505) 262-1401.

SOURCE Rio Grande Credit Union