RoadwareZ Launches With Plan To Make Cycling Safer, Smarter And Social

Consumer Tech Developer to Introduce Wearable Tech/Mobile App Vest

Mar 09, 2016, 08:00 ET from RoadwareZ

HOLMDEL, N.J., March 9, 2016 /PRNewswire/ -- RoadwareZ, a developer of wearable technologies for active individuals, today announced its formal launch and released early details about its debut product: a 'smart vest' for bicyclists.  This lightweight combination of wearable technology and mobile app will include a variety of features designed to keep cyclists safe, smart and social.

Each year, nearly 50,000 cyclists are injured – and 700 killed – in the US alone. Determined to bring bicycle safety into the digital age, RoadwareZ's vest will feature a broad selection of safety features including LED turn and brake signals, GPS mapping and tracking, access to a 24/7 emergency monitoring service – and ultimately a rear-facing camera and microphone.

"We formed RoadwareZ after one of my co-founders witnessed a terrible bicycle accident while vacationing," said Zena Krispin, co-founder of RoadwareZ. "Yet while developing the concept, we also noticed the growing trend of social cycling in groups. This influenced us to build a product that is equally about safety and social interaction, thus making cycling more fun and interesting whether you're a new rider, an adult enthusiast or a retired hobbyist."

The vest's social media capabilities include:

  • Social engagement and chat via Bluetooth connection
  • GPS tracking to ensure that groups that ride together stay safe
  • Ability to find new friends and riders near you

Aimed at riders of all ages who ride for exercise, leisure, sport or commuting purposes, RoadwareZ's vest is designed to appeal to cyclists of all skill levels. RoadwareZ plans to release the device in Q2 2016.

Cyclists can receive product updates and pre-order alerts by signing up at  

About RoadwareZ
RoadwareZ is a developer of wearable technologies for active individuals. The company's first product is a combination of wearable tech vest and smartphone app that equips riders with location-based mapping and tracking, a rear-facing camera to capture and upload photos and video, social media interaction, powerful safety features and access to a 24/7 emergency monitoring service. Founded in 2014 by two avid cyclists, RoadwareZ has seven unique technology patent claims pending internationally. For more information, please visit

Media Contact
Mark Prindle
Fusion PR 
(646) 475-8446

SOURCE RoadwareZ