Roll Up Roll Up For The Magical Mystery Tour!

LONDON, Oct. 9, 2012 /PRNewswire/ -- In 1967, in the wake of the extraordinary impact of the Sgt. Pepper's Lonely Hearts Club Band album and the One World satellite broadcast of All You Need Is Love, The Beatles devised, wrote, and directed their third film, Magical Mystery Tour, a dreamlike story of a coach day trip to the seaside.  The long out-of-print, classic feature film makes its worldwide digital release debut today, exclusively on The iTunes Store (www.iTunes.com/TheBeatles), with a remastered and remixed soundtrack and iTunes Extras featuring extensive bonus features and detailed art, including a companion booklet.  Seven iTunes-exclusive Magical Mystery Tour ringtones also debut today, joining a broad selection of Beatles songs available for ringtone purchase on The iTunes Store.

(Photo: http://photos.prnewswire.com/prnh/20121009/LA88881)

The restoration of Magical Mystery Tour was overseen by Paul Rutan Jr. of Eque Inc., the same company that handled the acclaimed restoration of The Beatles' animated classic, Yellow Submarine, which debuted on iTunes in June.  The soundtrack was re-mixed at Abbey Road Studios by Giles Martin and Sam Okell.  Magical Mystery Tour is also available in DVD and Blu-ray packages, and in a special boxed deluxe edition.   

Magical Mystery Tour's bonus features are packed with previously unseen footage.  There are newly-filmed interviews with Paul McCartney, Ringo Starr, and other members of the film's cast and crew, as well as a director's audio commentary recorded by Paul.

In September 1967, The Beatles loaded a film crew onto a bus, along with friends, family and cast, and headed west on the A30 out of London to make their third film, this time conceived and directed by The Beatles themselves.

"Paul said, 'Look, I've got this idea,' and we said 'Great!' and all he had was this circle and a little dot on the top – that's where we started," explains Ringo.  "It wasn't the kind of thing where you could say, 'Ladies and gentlemen, what you are about to see is the product of our imaginations and believe me, at this point they are quite vivid'," says Paul.  The film follows a loose narrative and showcased six new songs:  "Magical Mystery Tour," "The Fool On The Hill," "I Am The Walrus," "Flying," "Blue Jay Way," and "Your Mother Should Know."

Magical Mystery Tour features a fabulous supporting cast of character actors and performers, including Ivor Cutler, Victor Spinetti, Jessie Robins, Nat Jackley, Derek Royle, and the inimitable Bonzo Dog Doo-Dah Band.

Although the 53-minute film was shot in glorious color, it premiered on UK television in black and white.  Broadcast by BBC1 at 8:35pm on Boxing Day, the film immediately attracted widespread controversy as middle England and the establishment media erupted with indignation.  "How dare they?" they cried, "They're not film directors!  Who do they think they are?" they howled.  Where were the four loveable moptops of Help! and A Hard Day's Night?  Those Beatles were out of control!  Partly as an upshot of this adverse reaction, the film never had a US broadcast and very limited distribution in the rest of the world.

Operating at the time as the world's de facto "cultural mission control," The Beatles were already influencing filmmakers, artists, and musicians, while also drawing inspiration from their contemporaries.

Magical Mystery Tour's iTunes debut follows July's successful release of Tomorrow Never Knows, an exclusive iTunes LP featuring 14 of The Beatles' most powerful rock songs spanning the group's entire trailblazing and influential catalogue, which continues to resonate with today's pop culture.  In June, The Beatles' restored Yellow Submarine animated feature film made its iTunes debut with extensive iTunes Extras.

www.thebeatles.com

Magical Mystery Tour special features [iTunes Extras, DVD, Blu-ray]

Director's Commentary – by Paul McCartney

"The Making of Magical Mystery Tour" [19:05]
- Features interviews with Paul and Ringo, along with other cast members and crew.  Includes unseen footage.

"Ringo the Actor" [2:30]
- Ringo Starr reflecting on his role in the film.

"Meet the Supporting Cast" [11:27]
- A feature on the background and careers of Nat Jackley, Jessie Robins, Ivor Cutler, The Bonzo Dog Doo-Dah Band, Victor Spinetti, George Claydon, and Derek Royle.

"Your Mother Should Know" [2:35]
"Blue Jay Way" [3:53]
"The Fool On The Hill" [3:05]
- Three new edits of these performances, all featuring footage not seen in the original film.

"Hello Goodbye," as featured on "Top of the Pops" - 1967 [3:24]
- The Beatles allowed the BBC to film them in the edit suite where they were working on Magical Mystery Tour.  This was then turned into a promo by the BBC, who shot their own additional footage.  It was then broadcast on "Top of the Pops" to mark the "Hello Goodbye" single going to No. 1 in December 1967.

"Nat's Dream" [2:50]
- A scene directed by John featuring Nat Jackley and not included in the original film.

Ivor Cutler – "I'm Going In A Field" [2:35]
- Ivor performs "I'm Going In A Field," in a field.  This scene was not included in the original film.

Traffic – "Here We Go Round The Mulberry Bush" [1:53]
- The filming of Traffic acting out their 1967 hit single "Here We Go Round The Mulberry Bush" was commissioned by The Beatles for possible inclusion in Magical Mystery Tour, but was not included in the final edit.

TECHNICAL SPECS (iTunes)
Aspect ratio – 1.33:1
Frame rate – 1080p 25 frames per second

Audio Options
DTS-HD Master Audio 5.1
Dolby Digital 5.1
PCM stereo for Blu-ray
Dolby Digital for DVD

Subtitle language options for feature, extras, and commentary: 
English; Français; Deutsch; Español; Italiano; Português; Nederlande; Svenska; Norsk; Dansk; Suomi

New Magical Mystery Tour ringtones [iTunes]
Magical Mystery Tour    
The Fool On The Hill      
Flying  
Blue Jay Way     
Your Mother Should Know
I Am The Walrus             
Strawberry Fields            
Previously launched Magical Mystery Tour-associated ringtones
Penny Lane
Baby, You're a Rich Man
All You Need Is Love
Hello, Goodbye

SOURCE Apple Films Ltd/EMI