Rolling Out the Red Carpet for Windows 10 - Report on Microsoft

Jul 24, 2015, 09:30 ET from www.aciassociation.com

NEW YORK, July 24, 2015 /PRNewswire/ --

ACI Association has initiated research coverage on Microsoft Corporation (NASDAQ: MSFT). Select highlights from the internally released reports are being made available to the general public (included below), with access to the entirety of the research available to new members.

Today, membership is open to readers on a complementary basis at the following URL: http://www.aciassociation.com/?c=MSFT

Highlights from our MSFT Report include:

  • Launch of Windows 10 - On July 13, 2015, Microsoft Corporation announced that Windows 10 will be launched on July 29, 2015. The launch will be marked by global fan celebrations, joint efforts with retailers, including all Microsoft store locations, a new global advertising campaign, and a new year-long initiative to celebrate people and organizations making a difference around the world. The Company informed that Windows 10 is available for the first time as a free upgrade. It features new innovations like Cortana, Microsoft Edge and Xbox integration, in addition to delivering a fast and familiar experience that is more secure and automatically up-to-date.
  • Global Launch Celebrations - The Company stated that the Windows Insiders, who provided valuable feedback, will be the first to receive Windows 10. Fan celebrations for Windows 10 will be held in 13 cities around the world, including Sydney, Tokyo, New Delhi, Singapore, Beijing, Nairobi, Berlin, Johannesburg, Madrid, Dubai, London, São Paulo, and New York City. These celebrations will offer firsthand opportunities, entertainment, experiential demos and opportunities to meet the Windows team. Further, over 110 stores in the U.S., Canada and Puerto Rico, Microsoft stores will celebrate the launch of Windows 10. The Company added that retailers across the globe, including Best Buy, Bic Camera, Croma, Currys/PC World, Elkjøp, Incredible Connection, Jarrir, Media Markt, Staples, Yamada, Yodobashi, Wal-Mart, amongst others, will introduce programs to help people easily upgrade.
  • New Initiative that Seeks to Inspire  - Under its Upgrade Your World, a new year-long initiative to celebrate those who inspire and empower others, Microsoft will partner with 10 global and 100 national nonprofits to help them upgrade the world. The Company will invest $10 million to support the missions and to promote awareness of the causes. As per the release, CARE, Code.org, Keep a Child Alive, Malala Fund, Pencils of Promise, Save the Children, Special Olympics, The Global Poverty Project, and The Nature Conservancy are the participating global nonprofits. The Company will work with these organizations on projects and initiatives to upgrade the world, through a combination of technology, cash investments, and development of shared campaigns to raise awareness.

To find out how this influences our rating on Microsoft Corporation read the full report in its entirety here: http://www.aciassociation.com/?c=MSFT

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