SHENZHEN, China, Nov. 29, 2016 /PRNewswire/ -- There is extensive competition in the fashion e-commerce world. Companies have one chance to impress customers and keep them coming back. Many sites have their own unique strategies in retaining and bringing customers in, sister sites Zaful, Rosegal, and Sammydress have done this through affordable prices on premium quality clothing. Zaful specializes in boutique style clothing from in-house and name brand designers, Rosegal focuses on a blend of vintage and modern fashions, and Sammydress looks to bring in trendy fashions. All three sister sites sell to customers around the world and this often creates confusion in sizing. Different regions have different sizing standards, for example, a medium in one country might be considered a small or large in another country. All three sites have been looking at different methods to mediate the issue of choosing the wrong size and today would like to announce the release of a new model stats function. The new function will be available on all three sites and customers can compare the model's stats to their own thus getting an idea of what size to buy.
Previously all three sister sites only had a sizing chart that listed dimensions for each size, the new model stats function will be used to complement that. Model stats are information about the model's figure and the size they are wearing. All model stats are signed off by the model to be released and shared on Rosegal, Zaful, and Sammydress. Model stats are located directly on the product description pages of Sammydress and Rosegal, whereas on Zaful will be shown below the size guides.
Model stats include height, bust, waist, hip and shoulder. Customers can compare these stats to their own to get the right size for them. The model stats are designed to be used in conjunction with the sizing chart to get the best results and ensuring that products delivered are of the right size. On top of helping customers choose the right size, model images will help customers see the true product quality. Pictures are unedited and shot directly by a photograph team employed by each site.
The new model stats function is live now. Customers are encouraged to come and check out Rosegal, Zaful, or Sammydress today to experience the new model stats function first hand!
SOURCE Rosegal; Sammydress; Zaful