Download Our Sample Report for additional insights into the market size, current market scenario, and growth opportunities across regions.
Vendor Landscape
The global rum market is fragmented. The market is characterized by growing competition, owing to the presence of multiple established vendors that offer a wide range of products. The rising demand for rum is encouraging vendors to differentiate their products in terms of design and multifunctionality, which is further intensifying the competition in the market.
Technavio identifies Asahi Group Holdings Ltd., Bacardi Ltd., Constellation Brands Inc., Davide Campari Milano Spa, Demerara Distillers Ltd., Diageo Plc, LT Group Inc., Pernod Ricard SA, Suntory Holdings Ltd., and William Grant and Sons Ltd. as some of the major market participants. Although the growing demand for premium varieties of rum, growing online sales of rum, and increasing number of flavored rum launches will offer immense growth opportunities, growing health concerns among consumers, increasing number of campaigns against alcohol consumption, and stringent regulations and heavy taxation will challenge the growth of the market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
Get highlights on the vendor landscape. View Our Sample Report
Rum Market 2021-2025: Segmentation
Rum Market is segmented as below:
- Product by Volume
- Gold and Dark Rum
- White Rum
- Spiced Rum
The market growth in the gold rum and dark rum segment will be significant during the forecast period. The segment is driven by rise in the number of product launches and the growing demand for uniquely flavored rum cocktails.
- Distribution channel by Volume
The on-trade segment will have the largest share of the market. The growing expansion of bars, pubs, and restaurants has been crucial in driving the growth of the segment.
- Geography
- APAC
- North America
- Europe
- South America
- MEA
About 53% of the market growth will originate from APAC during the forecast period. The increasing disposable income of consumers is one of the major factors driving the growth of the regional market.
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. Our rum market report covers the following areas:
Rum Market 2021-2025: Vendor Analysis
We provide a detailed analysis of around 25 vendors operating in the rum market. Backed with competitive intelligence and benchmarking, our research report on the rum market is designed to provide entry support, customer profile, and M&As as well as go-to-market strategy support.
Rum Market 2021-2025: Key Highlights
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will assist rum market growth during the next five years
- Estimation of the rum market size and its contribution to the parent market
- Predictions on upcoming trends and changes in consumer behavior
- The growth of the rum market
- Analysis of the market's competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of rum market vendors
Related Reports:
Rum Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2020 |
Forecast period |
2021-2025 |
Growth momentum & CAGR |
Accelerate at a CAGR of 1.31% |
Market growth 2021-2025 |
73.66 Million L |
Market structure |
Fragmented |
YoY growth (%) |
0.67 |
Regional analysis |
APAC, North America, Europe, South America, MEA, APAC, North America, Europe, South America, and MEA |
Performing market contribution |
APAC at 53% |
Key consumer countries |
India, US, The Philippines, UK, and France |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
Asahi Group Holdings Ltd., Bacardi Ltd., Constellation Brands Inc., Davide Campari Milano Spa, Demerara Distillers Ltd., Diageo Plc, LT Group Inc., Pernod Ricard SA, Suntory Holdings Ltd., and William Grant and Sons Ltd. |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table Of Contents :
1 Executive Summary
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 01: Parent market
- Exhibit 02: Market characteristics
- 2.2 Value chain analysis
- Exhibit 03: Value chain analysis
3 Market Sizing
- 3.1 Market definition
- Exhibit 04: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 05: Market segments
- 3.4 Market outlook: Forecast for 2020 - 2025
- Exhibit 06: Global - Market size and forecast 2020 - 2025 (million L)
- Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)
4 Five Forces Analysis
- 4.1 Five force summary
- Exhibit 08: Five forces analysis 2020 & 2025
- 4.2 Bargaining power of buyers
- Exhibit 09: Bargaining power of buyers
- 4.3 Bargaining power of suppliers
- Exhibit 10: Bargaining power of suppliers
- 4.4 Threat of new entrants
- Exhibit 11: Threat of new entrants
- 4.5 Threat of substitutes
- Exhibit 12: Threat of substitutes
- 4.6 Threat of rivalry
- Exhibit 13: Threat of rivalry
- 4.7 Market condition
- Exhibit 14: Market condition - Five forces 2020
5 Market Segmentation by Product by Volume
- 5.2 Comparison by Product by volume
- Exhibit 16: Comparison by Product by volume
- 5.3 Gold and dark rum - Market size and forecast 2020-2025 (millions L)
- Exhibit 17: Gold and dark rum - Market size and forecast 2020-2025 (million L)
- Exhibit 18: Gold and dark rum - Year-over-year growth 2020-2025 (%)
- 5.4 White rum - Market size and forecast 2020-2025 (millions L)
- Exhibit 19: White rum - Market size and forecast 2020-2025 (million L)
- Exhibit 20: White rum - Year-over-year growth 2020-2025 (%)
- 5.5 Spiced rum - Market size and forecast 2020-2025 (millions L)
- Exhibit 21: Spiced rum - Market size and forecast 2020-2025 (million L)
- Exhibit 22: Spiced rum - Year-over-year growth 2020-2025 (%)
- 5.6 Market opportunity by Product by volume
- Exhibit 23: Market opportunity by Product by volume
6 Market Segmentation by Distribution channel by Volume
- 6.1 Market segments
- Exhibit 24: Distribution channel by volume - Market share 2020-2025 (%)
- 6.2 Comparison by Distribution channel by volume
- Exhibit 25: Comparison by Distribution channel by volume
- 6.3 On trade - Market size and forecast 2020-2025 (millions L)
- Exhibit 26: On trade - Market size and forecast 2020-2025 (million L)
- Exhibit 27: On trade - Year-over-year growth 2020-2025 (%)
- 6.4 Off trade - Market size and forecast 2020-2025 (millions L)
- Exhibit 28: Off trade - Market size and forecast 2020-2025 (million L)
- Exhibit 29: Off trade - Year-over-year growth 2020-2025 (%)
- 6.5 Market opportunity by Distribution channel by volume
- Exhibit 30: Market opportunity by Distribution channel by volume
7 Customer landscape
8 Geographic Segmentation by Volume
- 8.1 Geographic segmentation
- Exhibit 32: Market share by geography 2020-2025 (%)
- 8.2 Geographic comparison
- Exhibit 33: Geographic comparison
- 8.3 APAC - Market size and forecast 2020-2025 (million L)
- Exhibit 34: APAC - Market size and forecast 2020-2025 (million L)
- Exhibit 35: APAC - Year-over-year growth 2020-2025 (%)
- 8.4 North America - Market size and forecast 2020-2025 (million L)
- Exhibit 36: North America - Market size and forecast 2020-2025 (million L)
- Exhibit 37: North America - Year-over-year growth 2020-2025 (%)
- 8.5 Europe - Market size and forecast 2020-2025 (million L)
- Exhibit 38: Europe - Market size and forecast 2020-2025 (million L)
- Exhibit 39: Europe - Year-over-year growth 2020-2025 (%)
- 8.6 South America - Market size and forecast 2020-2025 (million L)
- Exhibit 40: South America - Market size and forecast 2020-2025 (million L)
- Exhibit 41: South America - Year-over-year growth 2020-2025 (%)
- 8.7 MEA - Market size and forecast 2020-2025 (million L)
- Exhibit 42: MEA - Market size and forecast 2020-2025 (million L)
- Exhibit 43: MEA - Year-over-year growth 2020-2025 (%)
- 8.8 Key leading countries
- Exhibit 44: Key leading countries
- 8.9 Market opportunity by geography
- Exhibit 45: Market opportunity by geography (million L)
9 Drivers, Challenges, and Trends
- 9.2 Market challenges
- Exhibit 46: Impact of drivers and challenges
10 Vendor Landscape
- 10.2 Vendor landscape
- Exhibit 47: Vendor landscape
- 10.3 Landscape disruption
11 Vendor Analysis
- 11.1 Vendors covered
- Exhibit 50: Vendors covered
- 11.2 Market positioning of vendors
- Exhibit 51: Market positioning of vendors
- 11.3 Asahi Group Holdings Ltd.
- Exhibit 52: Asahi Group Holdings Ltd. - Overview
- Exhibit 53: Asahi Group Holdings Ltd. - Business segments
- Exhibit 54: Asahi Group Holdings Ltd. - Key offerings
- Exhibit 55: Asahi Group Holdings Ltd. - Segment focus
- 11.4 Bacardi Ltd.
- Exhibit 56: Bacardi Ltd. - Overview
- Exhibit 57: Bacardi Ltd. - Product and service
- Exhibit 58: Bacardi Ltd. – Key news
- Exhibit 59: Bacardi Ltd. - Key offerings
- 11.5 Constellation Brands Inc.
- Exhibit 60: Constellation Brands Inc. - Overview
- Exhibit 61: Constellation Brands Inc. - Business segments
- Exhibit 62: Constellation Brands Inc. - Key offerings
- Exhibit 63: Constellation Brands Inc. - Segment focus
- 11.6 Davide Campari Milano Spa
- Exhibit 64: Davide Campari Milano Spa - Overview
- Exhibit 65: Davide Campari Milano Spa - Business segments
- Exhibit 66: Davide Campari Milano Spa - Key offerings
- Exhibit 67: Davide Campari Milano Spa - Segment focus
- 11.7 Demerara Distillers Ltd.
- Exhibit 68: Demerara Distillers Ltd. - Overview
- Exhibit 69: Demerara Distillers Ltd. - Business segments
- Exhibit 70: Demerara Distillers Ltd. - Key offerings
- Exhibit 71: Demerara Distillers Ltd. - Segment focus
- 11.8 Diageo Plc
- Exhibit 72: Diageo Plc - Overview
- Exhibit 73: Diageo Plc - Business segments
- Exhibit 74: Diageo Plc. – Key news
- Exhibit 75: Diageo Plc - Key offerings
- Exhibit 76: Diageo Plc - Segment focus
- 11.9 LT Group Inc.
- Exhibit 77: LT Group Inc. - Overview
- Exhibit 78: LT Group Inc. - Business segments
- Exhibit 79: LT Group Inc. - Key offerings
- Exhibit 80: LT Group Inc. - Segment focus
- 11.10 Pernod Ricard SA
- Exhibit 81: Pernod Ricard SA - Overview
- Exhibit 82: Pernod Ricard SA - Product and service
- Exhibit 83: Pernod Ricard SA – Key news
- Exhibit 84: Pernod Ricard SA - Key offerings
- Exhibit 85: Pernod Ricard SA - Segment focus
- 11.11 Suntory Holdings Ltd.
- Exhibit 86: Suntory Holdings Ltd. - Overview
- Exhibit 87: Suntory Holdings Ltd. - Business segments
- Exhibit 88: Suntory Holdings Ltd. - Key news
- Exhibit 89: Suntory Holdings Ltd. - Key offerings
- Exhibit 90: Suntory Holdings Ltd. - Segment focus
- 11.12 William Grant and Sons Ltd.
- Exhibit 91: William Grant and Sons Ltd. - Overview
- Exhibit 92: William Grant and Sons Ltd. - Product and service
- Exhibit 93: William Grant and Sons Ltd. - Key offerings
12 Appendix
- 12.2 Currency conversion rates for US$
- Exhibit 94: Currency conversion rates for US$
- 12.3 Research methodology
- Exhibit 95: Research Methodology
- Exhibit 96: Validation techniques employed for market sizing
- Exhibit 97: Information sources
- 12.4 List of abbreviations
- Exhibit 98: List of abbreviations
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Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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