SAE International Creates Quality Leadership Award to Honor Subir Chowdhury

Jun 15, 2010, 09:58 ET from SAE International

DETROIT, June 15 /PRNewswire-USNewswire/ -- SAE International announces the establishment of the "Subir Chowdhury Medal of Quality Leadership" award to honor those in the mobility industry who bring forth innovation and broaden the impact of quality in mobility engineering, design and manufacturing.  

This prestigious new recognition brings about awareness of the beneficial impact provided to society at large that has been attained by the mobility profession through the use and power of quality in engineering.

"This is an important new award for SAE International," Arnold W. Siegel, chair of SAE International's Awards Committee said. "It's the first one that really focuses on the area of quality, a crucial part of all engineering, design and manufacturing components."

2010 SAE International President Dr. Andrew Brown Jr., P.E., FESD, NAE, said the new award provides an excellent way to recognize outstanding work. "The new award will recognize those who have contributed to engineering and manufacturing solutions leading to world-class quality in transportation. It's fitting that Subir Chowdhury is associated with an award that recognizes quality in mobility engineering. He has helped to set the standard of excellence in quality for many years."

Matthew Miller, Director of the SAE Foundation, which supports SAE International awards through funding, added, "This award serves to broaden the vision, scope and perception of the SAE as an organization, and highlights the contributions of its members in this area."

For more information on the Subir Chowdhury Medal of Quality Leadership Award, visit

Subir Chowdhury is Chairman and CEO of ASI Consulting Group, LLC, headquartered in Michigan. Mr. Chowdhury, an SAE Fellow, is also the founder of "Global Quality Awareness," a Subir & Malini Chowdhury Foundation initiative.  

For more information about Subir Chowdhury, visit:  and

SAE International is a global association of more than 128,000 engineers and related technical experts in the aerospace, automotive and commercial-vehicle industries. SAE International's core competencies are life-long learning and voluntary consensus standards development. SAE International's charitable arm is the SAE Foundation, which supports many programs, including A World In Motion® and the Collegiate Design Series.

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Contact: Shawn Andreassi, SAE International, via or 1-724-772-8522

SOURCE SAE International