SAN DIEGO, April 16, 2013 /PRNewswire/ -- Noble Environmental Technologies Corporation (NET), opened its first international subsidiary, Noble Environmental Europe AG (NEEU) on March 11, 2013. NEEU is the exclusive licensee for ECOR® technologies and products throughout Europe, Africa, the Middle East and Russia. The company was founded in Zug, Switzerland, where other notable multi-national companies are based. Zug is located in the center of Europe, providing NET's customer base with immediate contact to company representatives and excellent service in their area. The expansion also affords NET the opportunity to enter new international markets with a top-tier business team that has connections to the community.
The new company has already launched its commercialization plan including growing production and sales throughout 2013. ECOR® products offer recyclable, non-toxic, 100% recycled, 100% bio-based and reusable alternatives to plastic, aluminum, wood, particleboard, plywood and many other materials and panel products.
At the helm is CEO Hausler, who brings notable experience with IKEA, including CEO of IKEA Sweden, Switzerland, Austria, and USA West. As CEO of NEEU, Hausler will implement many of the strategic and operational practices that were successful in expanding and streamlining IKEA.
Working with Hausler is Noble, Founder/CEO of NET. "The launch of NEEU represents one of the most significant milestones in NET's history. Rene's experience and career successes are of immeasurable value and importance to our endeavor," said Noble. "We will continue expanding throughout the region by empowering the creativity, innovation, compassion and vision that are everyone's natural predispositions."
NEEU will manage its manufacturing plant in Kraljevo, Serbia. A seasoned salesforce will be managed by Walter Krienbuhl.
"Zug is an international networking metropolis," said Hausler. "And, with ECOR® products and technologies, we are at the very tip of the spear of an environmental and product revolution. We see the opportunity to grow our business and truly make a difference. All of this has inspired me to leave retirement and immerse myself in this exciting venture."
NET (www.ecorglobal.com), is an environmental technology and manufacturing company founded by sustainable design architect and inventor Robert Noble. The company, in partnership with the USDA Forest Products Laboratory, developed key intellectual property to begin commercialization of ECOR® brand products. ECOR®'s products include WavCOR™, FlatCOR™, HoneyCOR™ and other USDA certified 100% bio-based design materials for consumer, commercial, industrial, and institutional markets.
SOURCE Noble Environmental Technologies Corporation