SAVO Appoints Kelly Smith Dotson as Chief Marketing Officer

Aug 27, 2015, 16:38 ET from SAVO Group

CHICAGO, Aug. 27, 2015 /PRNewswire/ -- SAVO Group, the leading provider of enterprise-grade sales enablement solutions, announced today that Kelly Smith Dotson has been hired as its new Chief Marketing Officer. Dotson joins with relevant experience in the technology sector having led worldwide marketing at Chicago-based NAVTEQ as it grew from a privately-held company through its NYSE IPO and subsequent $8.1 billion acquisition by Nokia. 

"SAVO Group is leading the adoption of enterprise-grade, global sales enablement solutions," said Jason Liu, Chief Executive Officer, SAVO Group. "Kelly brings a proven track record of converting technology solutions into programs and brands that drive growth.  You can expect to see SAVO continue to invest in the talent and expertise to further accelerate that."

Dotson most recently was the CMO at Viad Corporation, a NYSE provider of marketing and destination experiences, and at Berkshire Hathaway's The Pampered Chef.  Prior to NAVTEQ, Dotson helped drive adoption of advanced technology features for Donnelly Corporation, a $1B+ billion automotive supplier.  Dotson held leadership positions at multi-national advertising agencies, Leo Burnett Company and DMB&B, including extended assignments overseas.

"SAVO has the differentiated products and market-leading position needed for rapid expansion, while solving a real issue for sales and marketing organizations," said Dotson.  "The sales enablement space is poised for growth and it's exciting to be with the clear leader in the space."

About SAVO

Founded in 1999, SAVO enables its clients to drive sales productivity improvements through its on-demand sales enablement platform, which maximizes the sales team's ability to communicate value and differentiation in clear, consistent and compelling ways. Combining proven sales and marketing best practices with award-winning technology, SAVO addresses all aspects of the sales enablement challenge — spanning people, process, insight and technology. For more information, visit or follow us on FacebookLinkedIn or Twitter.

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