BEAVER FALLS, Pa., April 14, 2016 /PRNewswire/ -- Sensible Organics, Inc. (http://sensibleorganics.us), the first beauty care company to receive the esteemed United States Department of Agriculture (USDA) National Organic Certification, announced today that the company has become a Certified B Corporation. This significant designation is given to exceptional companies that use their power of business to help solve social and environmental problems, and continue to work towards creating higher industry standards for social and environmental performance, transparency and accountability.
"Sensible Organics is proud to be a member of the growing community of businesses committed to conscientious and sustainable growth," said Rob Robillard, CEO of Sensible Organics. "Receiving the B Corp Certification affirms Sensible Organics' core principles of transparency, honesty and authenticity. Our goal is for all consumers to have access to trustworthy natural and organic personal care products, and work towards the common goal of creating safer and healthier lifestyles for all."
To become a Certified B Corporation, B Lab, the nonprofit that certifies and supports B Corporations, conducted a rigorous evaluation of Sensible Organics and determined that the products met all performance standards to qualify for certification. Sensible Organics now joins the other Certified B Corporations, legally required to always consider the impact of their decisions on their employees, suppliers, community, consumers, and environment.
Sensible Organics was founded in 1996 in Beaver Falls, PA and is the leading developer and manufacturer of certified natural and organic personal care and beauty. The innovative research and development team at Sensible Organics has created numerous award-winning natural and organic beauty products for small and large beauty brands and retailers. In 2012, Sensible Organics launched Nourish Organic, the first beauty brand to offer an entire collection of USDA certified organic products; every product in the line bares the USDA seal, which is the gold standard in natural and organic beauty. In 2015, they launched Promise Organic exclusively at CVS, combining the latest beauty research with high-performance, NSF/ANSI 305 certified organic/natural ingredients for skin and body care products.
ABOUT SENSIBLE ORGANICS, INC.
Sensible Organics, Inc. (http://sensibleorganics.us), was the first personal care manufacturing facility in the world to receive organic certification by the United States Department of Agriculture (USDA) in 2003. In addition to its Nourish Organic and Promise Organic lines, Sensible Organics, Inc. is a well-regarded pioneer and market leader in custom product development and private label/contract manufacturing for certified natural and organic personal care products. The innovative research and development team at Sensible Organics, Inc. developed Nourish Organic (http://nourishorganic.com/) as the world's first true high performance, top quality, and affordable USDA certified organic bath and body collection. Most recently, Promise Organic (http://www.promiseorganic.com/) was developed to combine cutting edge beauty research with high performance natural ingredients, with all products formulated with 100% naturally derived ingredients. With natural and organic beauty personal care products experiencing tremendous growth, "going green" is mainstream. At Sensible Organics™, the main focus is to develop and manufacture healthier, environmentally friendly, and innovative personal care products that contribute to the lasting growth and development of the organic market.
About B Corp
Certified B Corporations 1) meet rigorous standards of social and environmental performance; 2) legally expand their corporate responsibilities to include consideration of stakeholder interests; and 3) build collective voice through the power of the unifying B Corporation brand. As of May 2012, there are over 530 Certified B Corporations from over 60 industries, representing a diverse multi-billion marketplace.
About B Lab
B Lab is a nonprofit organization dedicated to using the power of business to solve social and environmental problems. B Lab drives systemic change through three interrelated initiatives: 1) building a community of Certified B Corporations to make it easier for all of us to tell the difference between "good companies" and just good marketing; 2) accelerating the growth of the impact investing asset class through use of B Lab's GIIRS impact rating system by institutional investors; and 3) promoting supportive public policies, including creation of a new corporate form and tax, procurement, and investment incentives for sustainable business.
SOURCE Sensible Organics, Inc.