MINNEAPOLIS, Aug. 18 /PRNewswire/ -- The Minnesota Interactive Marketing Association (MIMA) announces the jaw-dropping schedule and speaker list for its ninth annual MIMA Summit presented by Larkin Hoffman on September 27-28, 2010, at the Hilton Minneapolis downtown conference center. The 2010 event features hands-on workshops, more than 75 speakers in 40 breakout sessions across 10 categories, plus featured keynote speakers Gary Vaynerchuk and Baratunde Thurston and featured breakout speakers Julien Smith, Xeni Jardin, Olivier Blanchard and Cecily Sommers.
Founded in 2001, MIMA's annual Summit has become the premier interactive marketing event in the Midwest. Attracting more than 1,200 industry professionals from all disciplines of marketing, design, media, promotions, content development, product development, publishing, usability and experience design, the 2010 Summit offers a half day of Intensive Workshops on September 27, and a full day of presentations, panels, networking opportunities and smart discussions on the latest trends and topics in the interactive marketing space on September 28.
"To be honest, when I first was told the MIMA Summit 2010 would be even larger and provide more value than last year for the same price, I was pissed off," said MIMA President Tim Brunelle. "But since then I've seen the light. Thank you, medicine! In all seriousness, you could send about 10 people to the MIMA Summit for the same cost of sending one employee to SXSW, and experience the same level of nationally recognized speaking talent. I'm thrilled to be part of an organization that helps highlight and elevate the quality of interactive marketing practiced in Minnesota and around the country."
Conference tracks posted to mimasummit.org include case studies, social media, culture, technology, content and user experience, measurement, search and MIMA's innovative "Geek Outs." Breakout sessions will speak to leveraging online communities (Smith), harnessing the latest tech trends (Jardin), brand building (Blanchard) and looking ahead to future trends (Sommers).
"We have a stellar roster of headlining speakers this year," said Erin Rauk, MIMA co-vice president. "Add those experts to our 40 breakout sessions, a new half-day intensive workshop, and the largest networking party in town, and it's safe to say the MIMA Summit 2010 is a must-attend event for marketers of all persuasions."
This year's Summit has been made possible due to the generosity of corporate partners and sponsors. MIMA welcomes Larkin Hoffman Attorneys back as Platinum Sponsor for the fifth year in a row. Joining them in support are Gold Sponsors: Carlson Marketing and Campbell Mithun; Silver Sponsors: Exact Target, Deluxe Corporation; and Bronze Sponsors: Silverpop, FindLaw, Digital People, Digineer, The Creative Group and Celarity.
Register at the early bird rate at www.mimasummit.org today.
Founded in 1998, the Minnesota Interactive Marketing Association is the oldest-Interactive Marketing Association in the U.S., and currently serves and inspires over 1,200 members from agency, corporate, and freelance environments in content development, design, experience design, marketing, media, product development, promotions, publishing and usability. We believe fundamental changes in technology and culture have transformed business and it is MIMA's role to connect, illuminate, and partner with members and guests to elevate the quality of marketing practiced, the image, and talent available in Minnesota to the rest of the world – to challenge the status quo – to inspire innovation and fuel relevant change that benefits our membership in their professional and personal lives.
SOURCE Minnesota Interactive Marketing Association