
SETforMARRIAGE.com Launches Enhanced Online Experience With More Social Media-Like Features
HOUSTON, Feb. 10, 2015 /PRNewswire/ -- SETforMARRIAGE.com, a dating site focused solely on those looking to find a partner in marriage, today announces significant enhancements to its existing online experience.
Merging social media features and functionality with its existing dating site platform, SETforMARRIAGE.com seeks to bring richer avenues for its members to find their partner for life.
Enhancements, such as the ability to "like" and comment on members' posts along with enhanced searching capabilities that coincide with a "News Feed," allow users to interact in ways not typically found on dating sites.
In 2013, SETforMARRIAGE.com first introduced features closely resembling popular social media sites. These features included a News Feed and the ability to post thoughts and photos as well as "follow" other members to see what they say or do as they interact casually with the site and other members.
Users now have the ability to not only save and name their custom searches, but they can use those criteria to filter their News Feed as well. "We want to have the kind of site that is always interesting because our members interact, post and respond to each other," said Houston native Brad Boyd, CEO of SETforMARRIAGE.com.
With the ability to "like" and comment on posts from desired dating candidates extra logic had to be built into the infrastructure so that a potential suitor will not be able to see comments from other members following the same person.
Boyd adds, "Let's say that a woman who 'John' is following posts vacation photos onto the News Feed. He comments, 'Looks like you're having a great time!' And 'Michael' also comments similarly. When you see others chasing the same person, suddenly you have an environment that begins to breed competition rather than fostering casual conversation. We've made the experience such that only the person posting can see all of the comments and likes. The 'suitors' cannot see each other's interaction."
"Today's announcement represents the next logical extension of 'Dynamic Interaction,'" said Boyd. "The first step was building the infrastructure. Now we have a richer experience that will lead to more risk-free interaction. And we've thought it through extensively!"
The enhancements to the site went live February 9.
About SETforMARRIAGE.com
Founded in 2009, and headquartered in Houston, TX, SETforMARRIAGE.com is the first online dating experience that is genuinely focused on those who are seeking a relationship with the goal of a lasting marriage in mind. With members representing more than 50 countries and counting, SETforMARRIAGE.com seeks to make the experience of finding a partner in marriage, in a word, awesome. Utilizing a process called, "Dynamic Interaction," which takes its cues from much of social media, everything about this site seeks to promote the awesome institution of strong and loving marriages throughout the dynamic engagement cycle of our customers; from seeking, to discovering, to dating, into engagement and through – but not ending with – marriage.
SOURCE SETforMARRIAGE.com
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