Sexy Hair Commits to Celebrate Beauty Everywhere With Over $1 Million in Charity Donations
Hair Care Brand Achieves Philanthropic Contribution Milestone
CHATSWORTH, Calif., Feb. 2, 2017 /PRNewswire/ -- It cannot be denied – Caring is Sexy! Sexy Hair, the professional hair care brand and creator of the best-selling and award-winning Big Sexy Hair Spray & Play hairspray, is proud to announce a recent achievement of donating more than $1 million to deserving charities and organizations. Dedicated to spreading passion, inspiration and self-empowerment, Sexy Hair has prioritized giving back to the community through annual company-wide walk-a-thons, product warehouse sales, and limited edition packaging. The company has donated to dozens of notable charitable organizations and causes over the years, most notably to Sexy Hair brand partner Look Good Feel Better®, a non-medical, public service program dedicated to helping people with cancer cope with the appearance side effects of their treatment. The program teaches beauty techniques to help people with cancer manage the appearance side effects of treatment.
"It is both humbling and amazing to be a partner with Look Good Feel Better, an initiative that is committed to better the lives of women," said Karl-Heinz Pitsch, President and CEO at Sexy Hair. "The core mission of Sexy Hair is to encourage people everywhere to look and feel their best. We are proud to have surpassed our charitable goal as a company, as we have accomplished something as a team that extends beyond the success of our business."
To celebrate the milestone, Sexy Hair most recently hosted the "Red Party" gala at the company's annual sales conference, where an additional $114,000 was given to Look Good Feel Better from fundraising efforts in 2016. In attendance was Calysta "Caly" Bevier, the stage 3 ovarian cancer survivor who made her mark on Ellen and impressed the judges on America's Got Talent last year with her vocals and passion. Bevier was honored recently by Look Good Feel Better as one of their "DreamGirls," and is a new ambassador of the charity.
"More than 800,000 women in the U.S. will be diagnosed with cancer this year, many of whom will not only face the physical effects of the disease itself, but also the psychological toll that treatment and recovery can have on their spirit," said Louanne Roark, Executive Director of the Personal Care Products Council Foundation and the Look Good Feel Better program. "Look Good Feel Better helps improve morale and gives women with cancer back some control, confidence and hope during a very difficult time. We are proud to hold a partnership with Sexy Hair; their support has helped strengthen the program's reach, and echoed the positive effects of self-esteem and self-love."
Sexy Hair will continue to contribute to charitable organizations through events and programs beyond 2017, beginning with the recent Red Party donation. To learn more about Sexy Hair, be sure to visit www.sexyhair.com. To learn more about Look Good Feel Better, please visit www.lookgoodfeelbetter.org.
About Sexy Hair
Founded in 1998, Sexy Hair has become a "must have" for leading Hollywood celebrities including Jennifer Lopez, Angie Harmon and Uma Thurman. Headquartered in Chatsworth, Calif., Sexy Hair distributes professional hair care products in more than 54 countries and 60,000 licensed salons across the U.S.
Widely known for its "big red can," Sexy Hair Concepts® LLC is one of the fastest growing beauty care companies that create hair products that do what they say and say what they promise. It is the #1 hairspray brand in the U.S. with one can sold every four seconds. For more information on all Sexy Hair products and where to find them, please visit www.sexyhair.com or call (800) 848-3383.
About Look Good Feel Better:
Since 1989, Look Good Feel Better has empowered nearly 1 million women in the United States to reclaim the sense of control, confidence and self-esteem that are so central to our wellbeing. The program offers complimentary group, individual and online beauty sessions that include lessons on skin care and cosmetics, nail care, wigs and turbans, accessories and styling to help people with cancer regain some normalcy in a life that is by no means normal. For more information, please visit lookgoodfeelbetter.org.
Look Good Feel Better is offered through a collaborative effort of the Personal Care Products Council Foundation, the charitable arm of the trade group representing the cosmetics and beauty industry; the American Cancer Society, the nation's largest voluntary health organization dedicated to saving lives from cancer; and the Professional Beauty Association, the largest organization of salon professionals with members representing salons/spas, distributors, manufacturers and beauty professionals.
Look Good Feel Better is a registered trademark of the Personal Care Products Council Foundation. Donations from special promotions mentioned herein will go to the Look Good Feel Better Foundation to benefit the Look Good Feel Better program. The Personal Care Products Council, the American Cancer Society and the Professional Beauty Association do not endorse any specific products and/or services.
SOURCE Sexy Hair
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