Shareablee Ranks Top Ten TV Networks in June 2015

ESPN tops ranking, FXX sees largest growth in June

Telemundo moves to second place and leads Facebook engagement

Jul 14, 2015, 09:00 ET from Shareablee Inc.

NEW YORK, July 14, 2015 /PRNewswire/ -- Shareablee Inc., the leading social media benchmarking and audience analysis firm that partners with TV and cable networks CBS, NBC, ESPN, Univision, FOX News and CNN, among others, today released a June ranking of the most socially engaged TV Networks in the U.S. The ranking, which includes all television shows and the main network brand accounts under their respective networks, reflects a total of 483.4 million social actions (364.6 million on Facebook – likes, shares and comments, 25.7 million on Twitter – retweets, favorites, 93.1 million on Instagram – likes, comments) and stayed flat compared to May 2015.

ESPN, led by the program SportsCenter, ranks number one with 67.7 million total actions across Facebook, Twitter and Instagram. Telemundo ranked number one on Facebook with 40 million actions, followed by ABC with 35.4 million actions. Fox News won the news category with 27.1 million actions. FXX grew 467 percent, the largest growth in the TV Network category during the month of June. ABC captured the most social amplification of any TV network with over 9 million shares and retweets on Facebook and Twitter.

Shareablee Social Scorecard: Top Ten U.S. TV Networks by Total Network Presence

Facebook, Twitter and Instagram

June 2015


Network

Total
Actionsi

Facebook

Twitter

Instagram

Total
Contentii

Facebook
Twitter
Instagram

Actions to
Fans Indexiii

Facebook
Twitter
Instagram

Fans/

Followersiv

Facebook
Twitter
Instagram


Category Average

8.6M

3,328

100

46.9M

1

ESPN

67.7M

12,663

338

108.7M

2

Telemundo

41.8M

11,560

726

31.3M

3

ABC

39.6M

15,337

123

175.6M

4

NBC

34.8M

14,419

138

136.8M

5

ABC Family

31.2M

5,670

352

48.2M

6

Univision

27.9M

14,526

288

52.6M

7

Fox News

27.1M

10,242

473

31.1M

8

MTV

26.6M

4,264

102

142.1M

9

E!

17.7M

6,025

242

39.7M

10

CBS

16M

11,954

39

222.4M


i Total actions metric includes the total volume of post-level likes, shares, favorites, retweets and comments for all properties under each brand across platforms.

ii Total content includes all posts, tweets and media posted by all properties under each brand across platforms.

iii "Actions to fans index" is calculated as the total number of actions taken on all posts made by properties in the network in the time period, divided by the total fan count of all properties in the network. This value is then set as an index against all U.S. TV Networks.

iv Total fans/followers includes average fans/followers for all properties under each brand as of June 30, 2015.


Other notable findings include:

  • Videos made up eight percent of the content posted by TV Networks on Facebook, Twitter and Instagram in June, and captured 14 percent of total actions
  • Videos posted by the Top Ten TV Networks made up 36 percent of all videos posted by TV Networks in June, driving 69 percent of all actions made on video content
  • The Top Five TV shows by engagement: SportsCenter, ESPN (33.6 million actions), Pretty Little Liars, ABC Family (24.5 million actions), Today Show, NBC (8.2 million actions), El Senor de los Cielos, Telemundo (7.9 million actions), Good Morning America, ABC (6.9 million actions)
  • The Top Five TV Networks on Facebook: Telemundo (40 million actions), ABC (35.4 million actions), NBC (30.2 million actions), ESPN (28.3 million actions), Fox News (26 million actions)
  • The Top Five Networks on Twitter: ESPN (9.7 million actions), MTV (2.2 million actions), ABC Family (1.7 million actions), ABC (1.7 million actions), NBC (1.6 million actions)
  • The Top Five Networks on Instagram: ESPN (29.8 million actions), ABC Family (18.4 million actions), E! (7.2 million actions), MTV (5.6 million actions), Univision (3.4 million actions)

About Shareablee Inc.
Launched in 2013, Shareablee Inc. is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media. The official social media analytics partner of comScore, Shareablee measures a census of global properties and collects brand audience and engagement data across Facebook, Twitter, Instagram, Google+, Tumblr, LinkedIn, and YouTube.

Media Contact:
Kara Lawson
Email: kara@shareablee.com
Mobile: +1.917.808.6402

SOURCE Shareablee Inc.



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