Shooka.com Launches Group Giveaways, a Novel Take on the "It's for Free, It's for Me" Consumer Ideology With the Marketing Edge Merchants Desire

BURBANK, Calif., Oct. 11, 2011 /PRNewswire/ -- Shooka.com announces the launch of its Group Giveaway Platform.  The giveaway model has been long employed by businesses as an effective form of lead generation to drive in new customers, whether on the local scale or by Fortune 500 companies.  Shooka.com has taken this tried and true marketing method and made it efficient to run giveaways, contests, and raffle specials online.

(Logo:  http://photos.prnewswire.com/prnh/20111011/LA83597LOGO)

The Shooka.com platform offers local merchants like Clinique Le Beau, in Studio City, California, an opportunity to engage with Shooka.com's active community with Giveaways that are activated when the requisite number of people sign up to be on the merchant's mailing list.  Once the sign-ups are filled, the automated system closes the Giveaway and randomly informs the Winners via email.  The best part of this entire process is that all participants who are not selected to receive the Giveaway still receive a promotional discount for services or products offered by the Merchant without having to pull out their wallet.  This is our "Win-Win" methodology.

"We believe that Merchants will flock to our model, because at the end of the day when you select to participate in Daily Deal services what you are really committing is marketing dollars," said Tigran Mekikian, Co-founder of Shooka.com. "In order for a Merchant to participate, they must be willing to offer a minimum 10% win ratio, with our ultimate objective being a 100% Giveaway Promotion."

In return for being so generous, the Shooka.com model has a proprietary back-end system that enables all Merchants access to their customer base so that they can send promotions via email, and track performance of their email blasts. Thus, they not only continue to drive in traffic to their store, but now they have an additional tool for marketing that is a first in the Daily Deal Space.

For more information, go to http://shooka.com.

About Shooka.com

Shooka.com teams up with local merchants, retailers, service providers, and organizations to give you the opportunity to win goods and services you are interested in for Free! That's right, no purchase requirements, no surveys, just the stuff you want, for free. To start sharing your favorite things, or to find out more information about Shooka.com, visit www.shooka.com. You can also "Like" Shooka on Facebook at http://www.facebook.com/shookadotcom and follow us on Twitter at http://twitter.com/Shookadotcom.

CONTACT: [email protected]

SOURCE Shooka.com