WESTERVILLE, Ohio, Sept. 18, 2014 /PRNewswire/ -- Shop24 Global, LLC, a leader in the automated retail sector, is pleased to announce the appointment of David Brotherton as Vice President of Marketing and Business Development.
In his new role, Dave will focus on several interrelated objectives including further defining and activating the Shop24 brand, refining store location selection and selling processes, developing Shop24's CRM capabilities, increasing same store revenue, and optimizing the category management function.
Matt McGovern, CEO, says "Dave's breadth of experience, from performance improvement consulting, to marketing and brand management, to retail merchandising, is crucial as we elevate the Shop24 brand, enhance the shopper experience, and grow new store and same store revenue. Shop24 Global is poised for significant growth and Dave's thought leadership and business management skills will help propel our brand and retail service offering at this exciting time in our company's history."
Dave comes to Shop24 Global most recently from Bob Evans Farms where he was a senior brand manager responsible for marketing and managing Bob Evans consumer package goods product portfolio. He was also in product and marketing management at Terex Corporation, brand management at Kimberly-Clark, and was a management consultant at PricewaterhouseCoopers. Dave earned both his B.S. in Social and Decision Sciences and an MBA in Marketing from Carnegie Mellon University.
About Shop24 Global:
Shop24 is the market-leading, self-contained, totally automated and refrigerated convenience store designed to enable 24/7 accessible consumer purchasing. Easy, safe, reliable and immediate, a Shop24 automated convenience store delivers more than 200 in a well-lit, security-camera-monitored environment. A Shop24 can be placed anywhere outdoors or indoors, bringing ultra-convenience right to the consumer. To learn more about Shop24, please visit the website: www.shop24global.com or call: Jennifer Heckler, 866-973-2424.
SOURCE Shop24 Global