Shopatron Clients Sell More, Reporting 36% Same-Store Online Sales Growth for Q2, 2011

SAN LUIS OBISPO, Calif., July 27, 2011 /PRNewswire/ -- For the seventh straight quarter, brands working with Shopatron have seen double-digit online sales growth over the previous year. In Q2 of this year, same-store sales for brands using Shopatron's retail-integrated eCommerce solution have increased 36% over the same period last year. The economy may be growing, but Shopatron online sales continue to outpace the national average. According to the Census Bureau, total US eCommerce sales for the first quarter of this year saw 17% year-over-year growth.

(Logo: http://photos.prnewswire.com/prnh/20101109/SHOPATRONLOGO)

"We expect to see some growth as the economy improves, but when the numbers consistently exceed 30%, we see that as a clear indication that retail-integrated eCommerce works," said Ed Stevens, Founder and CEO of Shopatron. "Our goal is to help brands sell more both online and in stores by partnering with their retailers for online order fulfillment. Clearly, we are meeting that goal."

Some industries broadly represented on the Shopatron order exchange reported substantial growth well above the average. Home furnishings and hardware lead the pack with a stunning 209% year-over-year growth in sales. Following that is automotive aftermarket, one of Shopatron's largest industries, which saw an increase of 149%. Consumer electronics also saw triple-digit growth (104%), and the rapidly expanding personal care online market grew 70% on Shopatron. Sporting goods grew as well, with snow sports sales increasing 103% and cycling 75%.

"We attribute at least some of this continued growth to Shopatron's commitment to excellent customer experiences," noted Stevens. "Not only are we the only manufacturer eCommerce solution to offer retailer integration, we work diligently to keep pace with the constantly evolving world of retail commerce on- and offline. The landscape is changing, and we believe our focus on customer convenience and service across multiple sales channels will be an integral part of the commerce of tomorrow."

Shoppers visiting any Shopatron-supported website or online store receive the superior shopping experience brand-loyal customers are looking for. This experience is based on Shopatron's 5-point commitment to rich product information, effortless shopping, unlimited delivery options, world-class customer service and strong community connections.

For more information about Shopatron, visit ecommerce.shopatron.com or call 866-625-5050.

About Shopatron

Founded in 2001, Shopatron is the only eCommerce solution in the world that can drive more online sales while, at the same time, increasing a company's sales through the retail channel. Working with over 1,000 brands and 18,000 retail partners across more than 35 industries, Shopatron offers an innovative and flexible approach to eCommerce that matches the unique needs of branded manufacturers and multi-channel retailers.

With Shopatron's eCommerce solution for brands, Coex Freedom, branded manufacturers sell on their website and send orders to their retail partners for fulfillment. This solution eliminates channel conflict, builds retailer relationships, grows distribution and increases overall sales for the brand. Shopatron's solution for multi-channel retailers, Coex Private, allows retailers to fulfill orders from all inventory centers, including both retail stores and distribution centers. Shopatron's distributed order management model also enables in-store pickup to drive foot traffic into brick-and-mortar locations for additional services and add-on sales.

Shopatron clients include top brands such as Louisville Slugger, Suzuki, Polaroid, Mizuno, Ducati, JL Audio, American Tire Distributors and Sport Chalet. The company is headquartered in San Luis Obispo, Calif.

SOURCE Shopatron, Inc.