ShowUhow, Inc. CEO to Speak at Spring 2011 DEMO Conference

SAN DIEGO, Feb. 24, 2011 /PRNewswire/ -- ShowUhow, Inc. -- developer and provider of the 360-Degree Product Experience Solution that offers manufacturers and retailers a series of on-demand, video-based Product Guides, distributed via smartphone, web and social media for every stage of the customer lifestyle, including Pre-Sale Education, Installation and Feedback -- is pleased to announce that CEO Kim Folsom has been invited to speak at the Spring 2011 DEMO Conference at the JW Marriott in Palm Desert, CA from February 27 through March 1.

"Independent market research indicates configurable goods manufacturing companies are looking for new ways to support their end consumer, especially with increasing product complexity and advanced features, which are both cost-effective and likely to generate enduring brand loyalty. The 360-Degree Product Experience Solution helps both the manufacturer and retailer deliver that support to the consumer -- 24/7," says Folsom.

Folsom will be previewing innovative new features to the ShowUhow mobile application to be launched in early March. These mobile features tap into the core ShowUhow Solution that offers straightforward and engaging Product Guides and comprehensive self-support tools that provide effective pre-sales education and set-up expectations, as well as step-by-step tutorials, which improve the consumer's "out-of-box" and total product experience.

"I'm looking forward to presenting our latest mobile innovations to the DEMO Conference attendees. We are excited to show how our mobile application can allow consumers to instantly access a manufacturer's dynamic Product Guide, to make a faster point-of-purchase decision. This will help both the retailer and the manufacturers increase their sales conversions and reduce costly product returns," says Folsom.

The ShowUhow product experience solution has proven to increase a product sales conversion rate and reduce product returns. ShowUhow promises manufacturers a 25% reduction in product returns within the first six months on any product offering the ShowUhow 360-Degree Product Experience.

About ShowUhow, Inc.:

Headquartered in San Diego, ShowUhow, Inc. is the developer and provider of the 360-Degree Product Experience Solution that offers manufacturers and retailers a series of video-based Product Guides for every stage of the customer lifecycle: Pre-Sale, Installation, Feedback and Repeat Business through brand loyalty.

By adding ShowUhow services to the pre-sale and installation stages, manufacturers and retailers have consistently seen faster installs, reductions in costly support calls and increased consumer product satisfaction. ShowUhow offers on-demand and engaging Product Guides and comprehensive self-support tools that provide effective pre-sales education and set-up expectations, as well as step-by-step tutorials that improve the consumer's "out-of-box" and total product experience.

The ShowUhow network has proven to hold a customer's attention more effectively than a traditional retail web site -- garnering an 8x greater average time on site than the average retail web site -- offering opportunities for timely product feedback and long-term brand loyalty development. The ShowUhow service is so effective that the company guarantees a 25% reduction in product returns within the first six months on any product offering the ShowUhow 360-Degree Product Experience Solution.

The Company has solutions deployed within consumer electronics, home improvement and juvenile products at nine of the top 11 retailers, including Walmart, Costco, ToysRUs and BabiesRUs. For more information, visit http://www.showuhowinc.com.

SOURCE ShowUhow, Inc.