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SimpliFire Announces the New Allusion Edge

Hearth and Home Technologies® (HHT), headquartered in Lakeville, Minnesota, is a leading global provider of residential building products. Across locations, HHT engineers, manufactures, tests, sells and distributes top-quality stoves, fireplaces, fire tables and other hearth products, delivering comfort and warmth to homes worldwide. The company thrives on continual innovation and carries the industry’s best and most-recognized brands.

News provided by

HEARTH & HOME TECHNOLOGIES

Oct 06, 2025, 13:33 ET

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A Cozy Fire Feel with a Modern Electric Edge

LAKEVILLE, Minn., Oct. 6, 2025 /PRNewswire/ -- SimpliFire®, a Hearth and Home Technologies® brand leading the way in electric fireplaces, has just introduced the Allusion Edge — a stunning linear, electric fireplace that takes style to new lengths. Available in 50, 60, 78 and 100-inch widths, the Allusion Edge makes any space feel like home with lifelike digital flames that flicker and crackle over glowing logs and embers. A sleek profile and subtle heat vents keep the focus on the fire, while multiple installation options make it easy to integrate beautifully.

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Lifelike digital flames flicker and crackle over glowing logs and embers, delivering all the cozy feels within a modern fireplace design.
Lifelike digital flames flicker and crackle over glowing logs and embers, delivering all the cozy feels within a modern fireplace design.

Homeowners will love the four stunning flame effects created with digital technology, the cozy, glowing logs and the genuine fire sound effects. It's all the ambiance of an authentic fire experience, with the convenience and simplicity of electric. For consumers concerned about environmental impact, SimpliFire electric fireplaces deliver nearly 100% efficient heat generation, low emissions and can operate with or without heat, allowing homeowners to provide ambiance to their spaces any time of year.

Builders and designers will appreciate how easy it is to specify and install. The slide-in design, 6-inch depth and optional non-structural finishing kit make it a simple way to add charm and value to nearly any space, before or after construction's finishing touches.

"We created the Allusion Edge to include homeowners' favorite fire elements — stunning digital flames featuring sparks and smoke, authentic crackling fire sounds, and glowing timber logs. It was truly designed to offer a beautiful focal point that brings people together." — Stacy Pfaff, Hearth and Home Technologies Product Portfolio Manager.

For more information visit simplifire.com or a local SimpliFire retailer.

About Hearth & Home Technologies

Hearth and Home Technologies® (HHT), headquartered in Lakeville, Minnesota, is a leading global provider of residential building products. Across locations, HHT engineers, manufactures, tests, sells and distributes top-quality stoves, fireplaces, fire tables and other hearth products, delivering comfort and warmth to homes worldwide. The company thrives on continual innovation and carries the industry's best and most-recognized brands, including Forge & Flame™, Heat & Glo®, Heatilator®, Stellar, Majestic®, Monessen®, Outdoor Lifestyles, Outdoor GreatRoom™, SimpliFire®, WoodPro and PelPro®. HHT also manages Fireside Hearth & Home® retail stores and builder design centers. More information can be found at www.hearthnhome.com. HHT is an operating division of HNI Corporation.

SOURCE HEARTH & HOME TECHNOLOGIES

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