Sitrick Adds 6 Including Seth Lubove, Former Bloomberg and Forbes LA Bureau Chief As Member of the Firm; Names Brian Glicklich Chair of Global Digital Media Practice

LOS ANGELES, Feb. 11, 2014 /PRNewswire/ -- Sitrick And Company has added six executives to its Los Angeles office and created a significantly expanded Global Digital Practice.

Seth Lubove, an award-winning journalist who served as a bureau chief, associate editor and reporter at Bloomberg, Forbes and the Wall Street Journal, has joined the Los Angeles office of Sitrick And Company as a Member of the Firm. 

Brian Glicklich, who has been with the firm for 10 years, has been named Chair of its Global Digital Practice and a Member of the Management Committee of the firm.  As part of its expansion in this area, Sitrick has added eight new executives to its digital practice, including six additional new hires. 

Mr. Glicklich has developed and implemented digital strategies for such diverse matters as the withhold campaign that the firm's client Roy Disney ran against Michael Eisner, the defense of Patricia Dunn, former chair of HP when she was wrongly accused of and indicted for "spying" on HP's Board, a client of the firm's who despite winning various lawsuits was unable to stop a predator from attacking him on the web and various other celebrity, litigation and bankruptcy matters.

Mr. Lubove, who most recently served as a reporter on the billionaires team at Bloomberg News, joins Sitrick after spending more than seven years as a reporter, magazine writer and bureau chief at Bloomberg News, where he authored six cover stories for Markets magazine, directed breaking news coverage for Southern California, and uncovered previously unknown billionaires. He has received awards from the Los Angeles Press Club, the New York Press Club and the Society of American Business Editors and Writers, and was a member of a team that was a finalist in the Public Interest category of the prestigious National Magazine Awards.

He joined Bloomberg in 2006 after 16 years at Forbes, where he served as Los Angeles bureau chief, deputy bureau chief, associate editor and staff writer. Prior to Bloomberg and Forbes, Mr. Lubove was a staff writer at Times Publishing Co.'s Florida Trend magazine, a staff reporter in the Pittsburgh bureau of The Wall Street Journal, and a business reporter at The Miami Herald. A native of Pittsburgh, Mr. Lubove has a B.A. in English from the University of Pittsburgh and an M.S. in Journalism from Columbia University

Mr. Lubove joins a roster of reporters and editors from such publications as The Los Angeles Times, The New York Times, The Wall Street Journal, Forbes, Bloomberg News, NBC and CBS Television.

"I speak for everyone at the firm when I say we are very thrilled to have Seth join our team," said Mike Sitrick, the firm's founder, Chairman and CEO. "It takes a combination of judgment and skill to succeed in this business and I am confident Seth has both.  His vast knowledge of business – in the financial and corporate sector, as well as billionaires and wealth – and his experience in profiling Bill Gross of Pimco, Jeffrey Gundlach of DoubleLine and other well-known personalities will greatly benefit both existing and new clients."

"With respect to Brian Glicklich, all I can say is that I have worked with a lot of people who have been held out as experts in the digital area, but I have never worked with anyone who is in Brian's league.  After spending five minutes in a room with him, clients and colleagues alike come away with the same conclusion.  I am very excited that Brian has agreed to take on this added responsibility and become a member of our management committee.  He has added and will continue to add an important dimension to the services we provide to clients that I don't believe they can get anywhere else," Mr. Sitrick said.

Mr. Lubove added, "I have known Mike for most of the 20 years I've been in Los Angeles, and have come to respect the work he and his partners perform on behalf of clients. When I decided to leave journalism, there was only one firm I considered. I am very excited to join Sitrick, and I look forward to assisting our clients achieve their strategic communications goals."

Mr. Glicklich said, "At the risk of this sounding like a mutual admiration society, Mike Sitrick and this firm are internationally recognized as the best in class in each of their practice areas for good reason.  The Sitrick team achieves results that are unequaled.  We will continue to apply these same principles to the unique equities of digital communications and marketing, with a group of thought leaders unparalleled for focused solutions to the digital messaging and marketing needs of our clients."

Additions to Sitrick's digital practice area include:

Matthew Fern, Director of Media and Analytics

Jim Bird, Director of Client Software and Development

Allen Roman, Manager SEO and Project Lead

Chris Wagner, Creative Director

Renee Say, Research Specialist

In addition, Eric Carr has been promoted to Director of Digital Oversight and Chris Eklund has been promoted to Manager and Project Lead.

"With this team in place, Sitrick's digital footprint will expand to include sophisticated paid media management, content driven search engine optimization, software planning and development, and threat mitigation, as well as the full scope of crisis, financial and other project based communications programs for clients," Mr. Glicklich said. 

"This is where the world is going," Mr. Sitrick added.  "And we intend to stay in the forefront.

Sitrick And Company is recognized as one of the top strategic communications firms in the country. Based in Los Angeles with offices in New York, San Francisco and Washington, D.C., Sitrick And Company was founded 25 years ago and is recognized as one of the nation's top strategic public relations firms. Best known for its crises and other sensitive matters, the firm has a successful business in corporate, financial and transactional communications, as well.  It has advised over 1,000 public and private companies, organizations and individuals on myriad issues.  It was acquired as a wholly-owned subsidiary by Resources Connection, Inc. (NASDAQ: RECN) in November 2009.

SOURCE Sitrick And Company, Inc.