NEW YORK, Nov. 25, 2019 /PRNewswire/ -- SkinCeuticals CUSTOM D.O.S.E has been named a top innovation of 2019 according to TIME, which has included the personalized skincare technology on its annual list of the 100 Best Inventions. Developed by L'Oréal's Technology Incubator in partnership with SkinCeuticals, CUSTOM D.O.S.E is a state-of-the-art service engineered to scan and evaluate consumers' unique skin needs to create an entirely personalized corrective serum – developed, measured, and dispensed in only 10 minutes. The made-to-measure formula addresses individual skin types, tones, concerns, and signs of aging.
"L'Oréal is using technology to unlock new consumer experiences that allow for deeper levels of personalization," said Guive Balooch, Head of L'Oréal's Technology Incubator. "We are thrilled to see D.O.S.E scale internationally to reach new consumers around the world and are honored to be recognized on TIME's 100 Best Inventions List for 2019."
More than 250 unique skin types were considered in the research development of D.O.S.E to ensure the highest quality and deeply customized beauty experience. D.O.S.E has a production-quality compounder that operates at 1,200 rotations per minute to mix ingredients precisely, drop by drop. The machine uniquely combines active ingredients that have historically been unable to be mixed outside of a factory setting.
"CUSTOM D.O.S.E has opened the brand to not only be the leader in medical skincare, but a leader in technological innovation. Our physicians are able to provide a service from SkinCeuticals that is unique to them that grows and retains patients," said Christina Fair, Head of SkinCeuticals U.S.
To assemble the 2019 TIME Best Inventions list, TIME solicited nominations across a variety of categories from editors and correspondents around the world, as well as through an online application process. Each contender was then evaluated on key factors including originality, effectiveness, ambition and influence. The result: 100 groundbreaking inventions that are changing the way we live, work, play and think about what's possible.
About L'Oréal USA
L'Oréal USA is the largest subsidiary of the L'Oréal Group, the world's leading beauty company. L'Oréal USA manages a portfolio of more than 35 iconic beauty brands, including Garnier, Giorgio Armani Beauty, Kérastase, Lancôme, La Roche-Posay, L'Oréal Paris and Yves Saint Laurent Beauté. L'Oréal USA also serves as the international hub for the product development and marketing strategy for L'Oréal's 22 American brands: AcneFree, Baxter of California, Carol's Daughter, CeraVe, Clarisonic, Color&Co, Dermablend, essie, IT Cosmetics, Kiehl's, Matrix, Maybelline New York, Mizani, NYX Professional Makeup, Pulp Riot, Pureology, Ralph Lauren Fragrances, Redken, Seed Phytonutrients, Softsheen-Carson, SkinCeuticals and Urban Decay. Generating more than $7 billion in sales annually, L'Oréal USA is committed to growth through sustainable innovation, driven by the company's Sharing Beauty With All ambition for sustainable development across the Group's value chain. The company is headquartered in New York City, employs more than 11,000 people, and operates administrative, research, manufacturing and distribution facilities across 14 states, including Arkansas, California, Florida, Kentucky, New Jersey, Ohio, Texas and Washington. For more information, visit www.lorealusa.com or follow us on Twitter, Facebook and Instagram @LOrealUSA.
SOURCE L'Oreal USA