SAUSALITO, Calif., March 16, 2016 /PRNewswire/ -- Smart Meetings, the leading media company and most trusted resource for meeting professionals, announced that it has hired John DeCesare as vice president/group publisher. DeCesare will report to Marin Bright, Smart Meetings founder and CEO.
DeCesare brings more than 15 years of experience in the B2B travel media industry to Smart Meetings. A successful media executive with a proven track record of digital transformation, integrated platform growth and exceeding sales goals, DeCesare's tactical and strategic solutions have helped grow new business and deliver industry-leading revenue throughout his career.
His extensive background in live events, and digital, print and custom content solution products have enabled DeCesare to achieve tactical sales goals, as well as think strategically about new projects and creative ideas to help grow a business.
DeCesare's trusted work ethic and aptitude for creating and executing strategic product solutions will streamline Smart Meetings' event and publishing divisions and generate positive ROI for the already thriving company.
"John is a seasoned professional with an impeccable track record of success in our industry," Bright said. "He will leverage his extensive background to build engagement through strategic and custom-created content solutions in order to develop tremendous new business for Smart Meetings."
DeCesare most recently served as group publisher for the Successful Meetings, MeetingNews and Incentive brands under Northstar Travel Media. Prior to that, he worked as group publisher for both SourceMedia and Summit Business Media.
DeCesare has two college-aged children. He relocated from New Jersey to the San Francisco Bay Area for his role at Smart Meetings.
About Smart Meetings:
Smart Meetings is the leading media company and the most trusted resource for meeting professionals in the meetings industry. Providing best-in-class service, Smart Meetings publishes cutting-edge meetings content in print and digital magazines, hosts world-class networking events, provides thought-leading and interactive webinars, offers a complimentary site-selection service and offers a myriad of digital resources.
Smart Meetings pioneered the widely-celebrated one-on-one hosted buyer program and has become the most effective media company to connect meeting professionals with premier hotels and destinations.
SOURCE Smart Meetings