Smashburger® Lands at Detroit Metro Airport, Expanding Non-Traditional Footprint

New location brings crave-worthy burgers, breakfast wraps, and unbeatable value to DTW

DETROIT, July 30, 2025 /PRNewswire/ -- Smashburger®, a leading fast-casual better burger brand, is expanding its non-traditional footprint with a new location at Detroit Metropolitan Wayne County Airport (DTW). This opening underscore the brand's continued growth in travel hubs and commitment to delivering crave-worthy burger experiences to guests on the go. 

Located near Gate B19 in the McNamara Terminal the restaurant will be open daily from 7 a.m. to 9 p.m. In addition to Smashburger's classic offerings, the DTW location offers a travel-friendly breakfast menu designed for those on the move—featuring bacon, egg & cheese breakfast sandwiches and new grab-and-go breakfast wraps, perfect for fueling up before an early morning flight.

"Detroit is a city with deep culture and energy, and we're proud to bring our bold, best-in-class burgers to its travelers," said Jim Sullivan, President at Smashburger. "This opening reflects our commitment to making Smashburger more accessible in high-traffic, high-opportunity spaces like airports, arenas, and beyond."

Travelers on the go through DTW will have the chance to indulge in Smashburger's breakfast menu and signature menu, featuring a variety of Certified Angus Beef® burgers and chicken sandwiches including:

• Classic Smash
• All American Smash
• Bacon Stack Smash
• Crispy Chicken Sandwich
• Chicken Smash Burger
• Veggie Smash
• Chicken Caesar Salad
• And more on-the-move options like Chicken Tenders, Tots, and fresh coffee to enjoy around the airport.

The DTW location is operated in partnership with SSP America, SSP America, a division of SSP Group, a leading operator of food and beverage brands in travel locations worldwide, "At SSP America, we're committed to bringing cool, authentic restaurants to airports that reflect the tastes travelers crave," said Natalie Greene, Senior Director, Brands and Concepts at SSP America. "Smashburger's bold flavors and modern take on the classic American burger make it a standout addition to DTW—offering the quality, speed, and comfort travelers crave."

Smashburger now ranks among the top 15 most loved food brands in U.S. airports (Yelp) and is on pace to open 12 to 15 non-traditional locations in 2025. For more information about Smashburger, visit www.smashburger.com.

About Smashburger®  
Smashburger® is a leading fast-casual better burger restaurant known for its Certified Angus Beef® burgers that are smashed on the grill to sear in the juices and seal in the flavor. In addition to burgers, Smashburger® offers grilled or crispy chicken sandwiches, black bean burgers, fresh salads, signature side items such as Brussels sprouts and SmashFries®, and hand-spun shakes. Founded in 2007 in Denver, Colorado, Smashburger is recognized as a 2023 Stevie American Business Award winner for Achievement in Product Innovation, named one of the 2023 Top Workplaces by The Denver Post and ranked as one of Fast Casual's top 20 brands in its 2023 Top 100 Movers & Shakers Award. The brand has 203 corporate and franchise restaurants operating in 31 states and seven countries. To learn more, visit www.smashburger.com. 

About SSP America
SSP America is a division of SSP Group, is a leading global operator of food and beverage outlets in travel locations employing around 49,000 colleagues in over 3,000 units across 37 countries. We specialise in designing, creating and operating a diverse range of food and drink outlets in airports, train stations and other travel hubs across six formats: sit-down and quick service restaurants, bars, cafés, lounges, and food-led convenience stores. Our extensive portfolio of brands features a mix of international, national, and local brands, tailored to meet the diverse needs of our clients and customers. The SSP America team is driven by a shared vision to bring authentic restaurant experiences to every airport in North America. Our employees have a passion for exceptional food served by people who believe in heartfelt hospitality. Our airport partners trust SSP America to deliver a world-class portfolio of brands with broad passenger appeal and lasting commercial viability. Our brand heroes trust us to bring a taste of place to their hometown airport. To learn more visit www.foodtravelexperts.com/america.

SOURCE Smashburger