Snack. Strong. EatStrong™ Energizes the Healthy Snack Scene With Debut of Trail Mix and Energy Bar Duo

NEW YORK, Feb. 17, 2011 /PRNewswire/ -- Blazing a new trail onto the health food scene is EatStrong™, a multi-faceted health and wellness company ready to revolutionize food philosophy. Trail Mix and Energy Bars are among the pioneers of the new EatStrong™ line, carefully crafted with all natural ingredients to deliver nourishment and energy to the body in a delicious, satisfying snack. It's time to retire the hopelessly tasteless "powerbars" of yesteryear -- healthy snack saviors are here.  

In a pocket, purse or gym bag, EatStrong™ Energy Bars are a quick and healthy way to sustain momentum on the go. Each bar contains a combination of finely crushed flax, sunflower and hemp seeds, a potent trio packed with a well-balanced ratio of the Omega-3 and Omega-6 essential fatty acids vital to energy production, nervous system functioning and efficient immune response. The seeds tag-team with whey protein isolate, a protein that rapidly absorbs into the blood stream, yielding a powerhouse of amino acids, vitamins, minerals and antioxidants to increase metabolic function, fortify muscles and promote lean body mass. EatStrong™ Energy Bars are flavored with chocolate drops from organic cacao, so no fear -- you can quell that nagging sweet tooth.

EatStrong™ Trail Mix is the perfect portable pre or post workout snack, equally recommended as a quick source of fuel to break up a busy day. Its hearty blend of walnuts, cashews, pistachios and almonds powers snackers with protein and delivers an onslaught of Omega-3s to help burn body fat and regulate appetite. Flax and sunflower seeds are sprinkled into the mix to add fiber, vitamin E, and additional vitamins and minerals. But this mix ain't for the birds -- organic chocolate drops made from all-natural cacao sweeten the deal.

Led by nutrition and fitness expert Sophie Pachella, EatStrong's tenets involve skipping the short-lived fads to offer realistic and sustainable strategies for healthy living. This new line of nutritious snacks -- hatched from recipes concocted in Pachella's kitchen -- continues its tradition of promoting healthy lifestyles that incorporate delicious and nourishing real food, rather than dieting and deprivation.      

"It's nearly impossible to find energy-boosting snacks made from real, natural, whole foods that are both rich in nutritional value and taste great -- we're aiming to fill that void," says Pachella. "Eating is about more than just fueling the body; it's also about enjoyment."

To catapult these snacks out of her test kitchen, Pachella partnered with Amphor Advisors, a venture capital company led by Chris Vulliez.  

EatStrong™ Trail Mix and Energy Bars are available online at www.EatStrong.com and in major health food stores.

Founded in 1999 by nutrition and fitness expert Sophie Pachella, EatStrong™ (EatStrong.com), a private nutrition consulting practice with extensive online resources committed to offering realistic and sustainable strategies for healthy living was born.  Working together with each client, EatStrong™ develops personalized blueprints tailored to unique goals and needs using the philosophy that nutritional plans should focus on flexibility -- not deprivation -- to afford the freedom to choose foods full of flavor and fun.  To date, EatStrong™ has successfully helped thousands redefine their lifestyles and reach their goals.  In 2009, EatStrong™ partnered with Chris Vulliez of Amphor Advisors to expand its reach and energize the healthy snack scene with the debut of new food products, each made from satiating real, whole foods that provide tasty sustenance and promote lean limbs.

SOURCE EatStrong™