AIRPORT CITY, Israel, Oct. 26, 2017 /PRNewswire/ -- SodaStream International Ltd. (NASDAQ:SODA), the No. 1 sparkling water brand in the world, has been recognized as a 2017 Sustainability Award Product winner by the Business Intelligence Group for its line of eco-friendly sparkling water makers.
SodaStream sparkling water makers are proven to help consumers reduce their environmental footprint. In the US, the recycling rate of plastic beverage bottles is only 31 percent, and more than 100 million plastic bottles are trashed every day. SodaStream has become an advocate for the discontinuation of plastic bottles within the beverage industry. Studies show that SodaStream owners save an average of 550 plastic bottles each year.
The Sustainability Awards program honors those who have made sustainability an integral part of their business practice. The global recognition is made by a panel of volunteer judges who are leaders and experts in business.
"SodaStream is proud that millions of consumers around the world have chosen to use its reusable bottles to prepare 2 billion liters of sparkling water during the past year," said SodaStream CEO Daniel Birnbaum, "It's an important step toward saving our planet from the hazard of disposable plastic."
Birnbaum has previously condemned beverage competitors Coke, Pepsi and Nestle for holding shareholder "obligations" above sustainability. As studies show recycling decreases the carbon footprint of plastic bottle use by only 15 percent, Birnbaum has pushed the bottled water industry embrace pre-cycling, 100% biodegradable bottles, and the development of home soda dispensers or delivery systems that would cut down on the carbon impact of transportation.
SodaStream is the No. 1 sparkling water brand in the world and the leading manufacturer and distributor of Sparkling Water Makers. We enable consumers to easily transform ordinary tap water into sparkling water and flavored sparkling water in seconds. By making ordinary water fun and exciting to drink, SodaStream helps consumers drink more water. Sparkling Water Makers offer a highly differentiated and innovative solution to consumers of bottled and canned carbonated soft drinks. The products promote health and wellness, are environmentally friendly, cost effective, and are customizable and fun to use. Products are available at more than 80,000 retail stores across 45 countries. To learn more about how SodaStream makes water exciting and follow SodaStream on Facebook, Twitter, Pinterest, Instagram and YouTube, visit www.SodaStreamUSA.com.
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives—those with experience and knowledge—judge the programs. The organization's proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.