Sofasandstuff, Relaxed, Casual Brand, Opens its First London Showroom

FITTLEWORTH, England, September 1, 2010 /PRNewswire/ --

- Brand Offers a Unique Combination of Relaxed Elegance, Comfort and Affordability, Plus a Fresh new Take on Sofa Design and Individual Ordering

Sofasandstuff, the new sofa and furnishings brand that is taking the UK home furnishings market by storm, opened its first London showroom on 28 August (in one of its signature showrooms near the tube station at Parsons Green, West London). The opening forms part of the company's ambitious UK showroom opening programme offering tailor-made, designer sofas at significantly less than high street prices.

Sofasandstuff was set up by Andy Cussins, the founder and former owner of Sofa Workshop, to offer a fresh new approach to sofa design and home furnishings shopping.

Fast growing national brand offers tailor-made designer sofas at 30% lower than high street prices, with faster delivery times and no-quibble, money-back guarantee

The Parsons Green showroom, featuring the company's distinctive 'classic design with a twist' sofas, comes less than a year after the new brand was launched with a sophisticated website (http://www.sofasandstuff.com) and showroom openings in Fittleworth, West Sussex and Hungerford, West Berkshire.

Asked to explain why his new sofa brand has taken the market by storm throughout the UK, Andy Cussins, chief executive and design director of Sofasandstuff said:

'Sofasandstuff was set up in the belief that good design should be accessible to everyone and it should be fun. Everything about the Sofasandstuff brand reflects our core beliefs that comfort, pleasure, exceptional build quality and great value for money are what customers want. Our proposition is simple and straightforward:

    - We make beautiful sofas built to a very high quality
    - Our sofas are 30% cheaper than the high street.
    - We deliver them in half the time of the high street.
    - And we have a no-quibble money back guarantee if you don't like
      what you have bought.

'People tell us they really appreciate our friendly, relaxed, non-corporate approach to sofa buying. The showrooms allow our customers to see (and sit in) our exceptional sofas and to choose the exact styles and fabrics that will suit their homes, with expert advice and no high-pressure salesmanship. Our website is also very easy to use, offering a huge range of different style and fabric options.

'People can take their time, choosing exactly what they want, having it built to their own specification and delivered in record beating time. And all of this can be done with the added reassurance that if they aren't completely happy with their choice then they can return the sofa and receive their money back.

'The Parsons Green showroom provides customers with a much greater choice of individual, high quality, competitively priced sofas than they have ever had before. It will serve all of London, but especially customers in Parsons Green, Fulham, Chelsea, Kensington, Putney, Wandsworth, Pimlico, Clapham, Wimbledon, Twickenham, Sheen, Barnes, Battersea, Hammersmith, Kingston, Croydon and the West End.'

The new Sofasandstuff London Showroom is located close to the Parsons Green tube station and close to several bus routes. It has free parking and is outside the Congestion Zone. Sofasandstuff Ltd (http://www.sofasandstuff.com) is a company established by Andrew Cussins to provide high quality bespoke sofas and other furniture and home decor items at less than high street prices. Using a web commerce model, Sofasandstuff does not carry stocks of sofas or fabrics, instead relying on made-to-order service to offer customisation options and deliver lower prices and faster delivery times for customers. The company has showrooms at Parsons Green in London, at Fittleworth, West Sussex and in Hungerford, West Berkshire.

    Address: 7 Parsons Green Depot, Parsons Green Lane, London, SW6 4HH
    Tel: +44(0)2070788835, +44(0)2070788836
    The manager is Martyn Haydock

SOURCE Sofasandstuff