Sole Society Shoe Club 'Opts Out' of Monthly Membership Fees
Leading Shoe Site Entices Consumers with Shoes and Services, with No Obligation to Buy
Mar 07, 2012, 08:00 ET
LOS ANGELES, March 7, 2012 /PRNewswire/ -- Sole Society, a leading members-only shoe site providing designer quality, on-trend shoes at affordable prices, is pleased to announce their membership services are now provided without a monthly membership fee. Members will receive the same personalized shoe selections, free shipping, exclusive product offerings and top-notch member care without the obligation to buy or alternatively "skip" every month.
"We are excited to shake up the shoe club category by offering our services with absolutely no membership fees," says Brett Markinson, Founder and CEO of Sole Society. "Our goal at Sole Society has always been to provide high-quality, on-trend shoes at a great value. By eliminating monthly membership fees and offering a fun, hassle-free shopping experience, we are creating even more value for our customers."
"Sole Society continues to make innovative strides. As we complete this transition to an independent company, we are focused on driving big change in the shoe club space," states Markinson. "Eliminating membership fees is a huge step in the right direction and we are looking forward to leading more changes in the e-commerce industry."
Sole Society currently has over 500,000 members. To join, new members register for free on the e-commerce site and select their "style bio" to help personalize their experience and shoe selections. Members are automatically signed up to receive Sole Society's newsletters and can begin shopping the looks, engaging with the site's fashion insiders and reviewing the latest trend offerings. Retail prices per pair are typically $49.95. All purchases are shipped with a free return shipping label and may be returned or exchanged within 30 days.
Sole Society is pleased to offer "shoes on trend, every day" and services that are simply amazing, now at an even greater value.
About Sole Society
Sole Society is the chic online destination for women to find their perfect "solemate." Launched in March 2011, Sole Society is a members-only shoe site, offering an affordable selection of designer quality, on-trend shoes, with recommendations based on each member's personal Style Bio. Sole Society members will also find fashion and style content, tips and trends, and special promotions, all focused on everyone's favorite accessory – shoes. Sole Society is free to join, and there is never any obligation to buy. Sole Society was created by leading flash sale site HauteLook and became an independent entity in December 2011, with funding from a number of investors including leading retailer Nordstrom, Inc., Insight Venture Partners and Lagovent Ventures. Visit www.solesociety.com to learn more or follow @SoleSociety on Twitter.
SOURCE Sole Society
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