Sole U.S. Magnet Sphere Firm Zen Magnets Burns 400,000 Magnets in New Timelapse Video

DENVER, June 5, 2017 /PRNewswire/ -- After a lengthy legal battle, Zen Magnets emerges as the only U.S.-based high-powered magnet sphere company with a new video portraying mass magnet destruction as ordered by a U.S. federal court.

The full two minute video is available here: https://youtu.be/0OFVIbGfamg

The magnets were destroyed late April, and the company created a 90-second timelapse documenting the six-hour destruction process of the 400,000 Neoballs. The magnets were baked in a heat treatment oven at 80° F to 1000° F to ensure total magnet destruction.

"Dearly beloved, we are gathered here today in solemn remembrance and fond celebration of the lives of these perfectly good, not at all defective magnet spheres, taken from us in their prime by seemingly random forces," the Zen Magnets video overviews. "Forged from the same exact stuff, in the same exact place as many others just like them, these particular magnets have met with this cruel fate on account of a profoundly mysterious technicality."

Zen Magnets successfully defended itself against the U.S. Consumer Product Safety Commission (CPSC), which identified the company's neodymium magnet spheres, called Neoballs, as a public safety hazard. The U.S. government agency sought to ban the magnets, and won. But, the company's lawyers argued against the magnet ban, and the court lifted the recall.

Despite overturning the first CPSC ruling in 32 years against the magnet ban, Zen Magnets was still forced to destroy 400,000 perfectly good magnets. The ruling to destroy the balls had already been entered before the recall.

There have been multiple legal battles waged against the magnet industry in what has been described as a "War on Magnets". 

In one courtroom battle leading up to the Zen Magnets destruction, a now-defunct magnet sphere company settled a recall battle. Zen Magnets purchased the company's remaining supply which came from Zen Magnet's Neoballs factory anyway.

More context here: http://zenmagnets.com/magnet-ban-cleared-game-on/

The DoJ disapproved and went after $100,000 in penalties for each recalled magnet sold. Zen Magnets would be on the hook for billions. DoJ sued for $15 million. The final judgment was for $5.5 million, paid with $10,000.

Thanks to the overturned ruling, and the eagerness of other companies to bow out of the fight prior to Mr. Qu's courtroom victory, the Colorado-based Zen Magnets represents the sole remaining U.S.-based magnet sphere company.

The same types of Neoballs destroyed by Zen Magnets are now available for purchase through Zen Magnets, which now awaits a hearing to learn if the CPSC will appeal the overturned recall.

"Zen Magnets is pleased to be open for business again, even if it's for a limited time," said Zen Magnets founder Shihan Qu. "Although we've had the most success contesting the CPSC of any company in recent history, the battles aren't over, and there is still much uncertainty in the future."

About Neoballs

These prosumer-grade neodymium magnet spheres are the professional sculpture neodymium magnet spheres produced by the Zen Magnets Company. They are 5mm in diameter with colorful Polymer coatings and precise Electroplate coatings. These high powered magnets are not children's toys.

About Zen Magnets

Zen Magnets, the only U.S.-based magnet sphere company, has provided its Zen Magnets, Micro Magnets and Neoballs since 2009. Founded by Shihan Qu in Boulder, Colorado, Zen Magnets' has fought in the courtroom to protect U.S. consumers of high-powered magnets from having to purchase lower quality substitutes from Chinese companies. Zen Magnets provides quality magnet spheres to those interested in the wonders of science and geometry.

Contact:
Zen Magnets
303-351-1936

SOURCE Zen Magnets