SPANX® for Men Offers High-Tech Underwear Any Dad Will Want to Wear

ATLANTA, June 9, 2011 /PRNewswire/ -- SPANX®, the brand known for making women’s butts look better on red carpets and in offices around the world, leveled the playing field with the launch of SPANX for Men. The perfect gift for the dad who has everything - except maybe a flat stomach - the Cotton Compression Undershirt eliminates beer bellies and love handles while offering lumbar support. Due to the sellout success of the cotton shaping tees, Spanx launched Zoned Performance Undershirts that target the abs and torso with compression zones and Cotton Comfort Underwear featuring the perfect pouch with a horizontal fly for easy access and added support. 

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This Father's Day, give the gift of confidence with SPANX for Men. Fathers young and old will stand taller and look slimmer while sporting this high tech underwear available on the Spanx website.

The best-selling SPANX Cotton Compression Undershirt comes in three styles: Crew Neck ($58), V-Neck ($58), and Tank ($55); S-XXL and colors white, black and heather grey:

• High quality cotton for ultimate shaping and breathability
• Eliminates bulk under clothes
• Ergonomic, tapered shape reduces waistline

For seamless shaping, try the SPANX Zoned Performance Undershirt in Crew Neck ($78), V-Neck ($78), and Tank ($75); S-XXL and colors white and black:

• Zoned compression targets abs and torso
• Firms and tones chest
• Lumbar support zone improves posture

SPANX Comfort Cotton Underwear is available in a Brief ($38) and Boxer Brief ($48); S-XXL and colors white and black:

• Innovative Pouch
• Mesh zone on front wicks & cools
• Cups and supports like a jock strap
• No chafing at groin

About Spanx

Ten years ago, Sara Blakely began her mission to make the world a better place, one butt at a time. A frustrated consumer-turned-entrepreneur, Sara reinvented shapewear with innovative designs and smart features and won the hearts of fashion-loving women. Obsessed with creating comfortable garments that minimize figure flaws, Spanx has created more than 200 problem-solving products available in 35 countries around the world. In 2006 Sara brought her shapewear know-how to more women with the national launch of ASSETS®, a collection of body shapers designed to help women achieve their own red carpet look for less. Today, after many years of demand, Spanx brings their shaping expertise to the beach with slimming swimwear and to men with compression undershirts and innovative underwear.

SOURCE Spanx, Inc.