Spectrum Science Expands Integrated Strategic Platform With Launch of Full-Service Media Offering

Led by industry veteran Chad Childress, Spectrum Science Media delivers omnichannel performance media with a built-in research and insights team and best-in-class data sources

WASHINGTON, May 15, 2025 /PRNewswire/ -- Spectrum Science, an independent, full-service, strategic platform offering integrated marketing communications, clinical trial recruitment and retention, advertising, and consulting services today announced the formalization of Spectrum Science Media, an award-winning omnichannel, performance media planning, buying and optimization service with data integration and audience insights at the core.

Spectrum Science Media is an evolution of the company's decade of experience providing global paid media solutions to clients in the biotech and pharmaceutical industry, supporting communications, advertising and patient recruitment initiatives across more than 50 therapeutic areas. The formalization of Spectrum Science Media will allow clients to continue to access the company's data-driven media offering in combination with its other integrated services, or as a standalone capability, allowing even greater flexibility based on client needs.

"In today's environment where the pace of innovation is rapidly accelerating and companies are under pressure to not only quickly adapt but to thrive, Spectrum is continuing to expand its products and services around solving the business challenges of tomorrow's biopharma landscape," said Amy Hutnik, President and Chief Commercial Officer. "The formal establishment of Spectrum Science Media is a natural evolution based on the rapid growth and uptake of our existing media products and services. We've built a suite of solutions in collaboration with clients and industry partners that accelerates impact for our clients through cognizant and connected patient and HCP experiences at every touchpoint."

Led by Chad Childress, who has been elevated to President, Spectrum Science Media, the new group includes in-house research, data and insights, along with dedicated ad operations, investment optimization and analytics teams comprised of specialists in integrated media planning, media technology and audience engagement, as well as channel experts—from social media and search to programmatic and audio/video. 

In addition, Spectrum is developing an evolution of its longstanding, proprietary Galileo6 media analytics and modeling platform to solve the growing omnichannel and connected experience needs of the health and life science industry. The next release of the Galileo6 platform will be enhanced with comprehensive AI-powered media modeling, analytics and decisioning modules.

"With aligned financial incentives and proven media-negotiation abilities, Spectrum Science Media has become known for our speed, agility and scrappiness, all firmly grounded in a foundation of strategic insights and advanced ad technology. Because we focus on client needs and strategy above all else, we have assembled hundreds of data sources and integrations that allow our clients total choice and control of their data as we work together," said Childress. "This multilayered data approach empowers our clients to create ideal custom media experiences that build with each data point and interaction to lead each audience successfully and rapidly through their journey with the brand."

To learn more and get a no-cost paid media strategy evaluation, contact us.

About Spectrum Science
Spectrum Science is an award-winning, strategic platform of integrated marketing communications, clinical trial recruitment and retention, advertising, consulting and media services. Connected by a foundation of scientific and strategic acumen, Spectrum delivers at all points in the product and company lifecycle, across all channels, with global reach as the U.S. partner and chair of Global Health Marketing & Communications (GHMC). As an independent company with end-to-end capabilities operating all together under a single P&L, Spectrum's flexible model is purposefully designed to meet and evolve with the specific needs of health and life science clients. Ready to experience a new frequency all together? Visit spectrumscience.com, or follow us on LinkedIn, X and Instagram.

Media Contact:
Darcy Woodson
212.468.5360

SOURCE Spectrum Science