WIXOM, Mich., Jan. 12, 2015 /PRNewswire/ -- ProMotion Technology Group (PTG) announced Spencer Knisely will assume the position of Chief Marketing Officer, effective immediately.
PTG President Michael Kowalczyk said, "Spencer's expertise is known throughout the industry. He has been a pioneer in helping transform the digital landscape and has proven to help clients engage customers in a myriad of breakthrough technologies. We are fortunate to have Spencer— expanding his responsibility is a natural transition. His role as CMO is one that not only helps our company, but more importantly, our clients."
In this role, Knisely will be responsible for PTG's product portfolio, including hardware, software, network, service and analytics. He will continue to lead Engineering & Design, as well as new areas of the business: Marketing, Research, Content Management, Creative and Innovation.
"I couldn't be more excited. This opportunity is an awesome responsibility. PTG creates digital experiences with distinction - a heritage that makes this the best place to be. Our portfolio of services is truly different, as we are large enough to handle the most challenging programs and small enough to deliver personalized attention to every client," said Knisely.
Prior to joining PTG, Knisely enjoyed a long career with Best Buy with vast responsibilities including their industry renowned Innovation Lab, Design, Marketing and technology-enabled solutions. Spencer has both client-side experience and an understanding of scaling projects from beta to scale. Career highlights include:
- Building the first national HDTV network in Best Buy showrooms— a system considered for an early adoption and innovation Emmy Award.
- Collaborating with a team to win a CES Innovation award on a product now referred to as a digital UTP balun.
- Delivering one of the largest distributions of augmented reality, digital watermarks and mobile short code integration that had since been seen (46MM copies/week).
- Leading and sponsoring a team to bring QR codes to fact tags for every product in Best Buy— the largest deployment of that technology.
PTG, a WBENC- Certified business, is the leading supplier of integrated technology in the commercial audiovideo space. An end-to-end digital solutions provider for some of the world's most successful companies, PTG specifies the highest quality hardware, software and an assortment of services needed to help clients achieve their objectives. Learn more at www.pro-motionamerica.com.
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SOURCE ProMotion Technology Group