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Splice Communications Unveils New Corporate Identity

Splice Refreshes Its Brandmark, Tagline, and Website


News provided by

Splice Communications, Inc.

Oct 18, 2010, 08:00 ET

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SAN MATEO, Calif., Oct. 18 /PRNewswire/ -- Splice Communications, a single-source provider of technical consulting specializing in the design, implementation, and management of custom data network solutions, unveiled its brand new corporate identity today. As Splice embarks on a renewed course for growth, it has taken this opportunity to refresh its look to better reflect the company's energy and passion for what it does, to reaffirm its commitment to fulfilling and surpassing its customer's needs, and to introduce several new services.

"The rebranding marks a significant milestone in the company's history and further signifies the company's growth and strong commitment to its employees, customers and partners," said Andy Coan, president and chief executive officer at Splice. "We are excited and enthusiastic as Splice moves forward."

The changes include a new Splice brandmark, which is a unique logotype that embodies something of the personality and the promise of the Splice brand. The mark's distinctive sans-serif letterforms are crisp and modern in style, appropriate for a contemporary high-tech organization like Splice. At the same time, the design attributes of these letterforms suggest a few of the personality traits that are truly characteristic of the Splice brand. Especially notable about the logotype is the way the letter "i" has been transformed into a graphic expression of high energy and high-speed network. It is emblematic of the brand's characteristic exuberance and its essential promise to customers – to simplify their lives and take them to a new level of IT efficiency.

"The new Splice brandmark symbolizes trust, confidence, expertise, energy, creativity, and simplicity – brand attributes that have made Splice successful and that have distinguished the company as a preferred partner over its competitors," said Coan.

Along with a new brandmark, Splice is introducing a new tagline, "Network Solutions Simplified.™", to further emphasize its promise to deliver customized data network solutions quickly, seamlessly, and cost effectively so customers and partners, can focus on their core business.

As the company's main means of communication, the Splice website has been completely redesigned to be more user-friendly, to provide more helpful information, and to enable customers and potential customers to communicate more easily with the company. Splice has added many new features, including, a library from which to download information, a referral program to join, clearer descriptions of what we offer, and an expanded set of solutions, including network management, managed hosting, and outsourced provisioning.

The new corporate identity can be seen now on the company's website. Visit Splice at www.splicetelecom.com.

About Splice Communications

Splice Communications, Inc. is a single-source provider of technical consulting specializing in the design, implementation, and management of custom data network solutions – all backed by a focus on outstanding customer service. Splice's telecom and IT experts represent more than a century of strategic and tactical experience in meeting the network requirements of data-driven enterprises. By leveraging its close relationships with major communications carriers and detailed knowledge of their infrastructure, Splice delivers cost-effective solutions that free up customers' internal resources, enable more responsive and reliable network performance, and help lower the overall cost of ownership for network services. Its core offerings include Dedicated Internet Access, Private Line, MPLS, Voice and Web Conferencing, Carrier Management, Network Management, Managed Hosting, and Outsourced Provisioning. Splice is headquartered in San Mateo, California. For more information, please visit www.splicetelecom.com.

Media Contact

Carol Kimura

Director of Marketing

Splice Communications, Inc.

T 650 577 2304 Ext. 2215

[email protected]

SOURCE Splice Communications, Inc.

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