SPYR's Pocket Starships Game Provides Opportunity For Significant Sustained Revenue Growth
DENVER, May 3, 2016 /PRNewswire/ -- SPYR, INC. (OTCQB: SPYR), a holding company with wholly owned subsidiaries in the mobile game, app development & publishing industry, and in the restaurant industry today explained its previously announced deal to publish Pocket Starships, a Massively Multiplayer Online (MMO) game (www.pocketstarships.com) through its subsidiary SPYR APPS, LLC.
On January 21, 2016, SPYR announced its deal with Spectacle Games to publish Pocket Starships, a free-to-play cross-platform (PC and Mobile) MMO game where players can build and pilot numerous starships in real-time space battles, recruit players and form strong alliances, and battle with and against thousands of other players worldwide on a quest for galactic domination. (http://ir.spyr.com/press-releases/detail/119/spyr-signs-deal-to-publish-and-market-popular-pocket)
Since the beginning of the year, Spectacle has been developing updates for the game and the SPYR team has been working on its marketing plan, both of which will be implemented soon. The combination of those efforts is expected to result in significantly increased revenue and user growth.
MMOs like Pocket Starships are popular online games, in part, because they allow players from all over the world to join together and compete with each other in real time and on a large scale. Moreover, MMOs are games that generate some of the largest user bases and highest average revenue per user in the digital games industry (http://www.gamesindustry.biz/articles/2014-04-10-world-of-tanks-leads-the-way-in-average-revenue-per-user) (http://www.gamesindustry.biz/articles/2014-01-20-league-of-legends-2013-revenue-topped-USD600m-report).
What Pocket Starships has that other MMOs do not, however, is a combination of real-time and cross-platform play, meaning that players of Pocket Starships are playing with each other in real time on both mobile and web-based hardware (smartphones, tablets, PCs and Macs) and platforms (iOS, Android, Kindle, Windows).
Paul Thind, SPYR's Managing Director of Mobile Games and Applications commented: "We are not aware of any other game that can be played in real time on mobile phones and tablets and on desktop and laptop computers. This unique aspect of Pocket Starships will allow us to market the game to a much larger audience than most, and it will allow for lower user acquisition costs because it costs less to acquire a PC or Mac web-based player than it does to acquire a mobile user. Also, because MMO titles are typically developed for non-mobile platforms, Pocket Starships affords SPYR the unique opportunity to bring MMO gaming concepts to the mobile world."
SPYR's teaming with Spectacle Games as the developer is a significant accomplishment for SPYR APPS. The principals of Spectacle Games are electronic game industry veterans that have worked on some of the most successful MMO games in the past few years, such as World of Tanks (2015 revenue = $446M; 2014 revenue = approx. $400M; 2013 revenue = $475M). SPYR's Paul Thind is using the same formula that brought about these impressive user base and revenue numbers for others with SPYR APPS in its plan for Pocket Starships.
With full funding allocated for the plan, the Company anticipates releasing revenue projections for SPYR compiled by Spectacle Games, which will set forth Pocket Starships' potential revenue and profitability, by the end of the third quarter.
SPYR APPS and Spectacle Games anticipate that a small content patch for Pocket Starships will be launched sometime in May and the first new large content patch for Pocket Starships will be launched in August, with additional content updates currently scheduled to be developed and released every 3-4 months. Typically, with games of this genre, content updates translate to an increase in game revenue.
About SPYR
SPYR, INC. is a holding company that through its wholly owned subsidiary SPYR APPS, LLC, is engaged in mobile application and game publishing and development. SPYR, INC. also owns and operates an "American Diner" theme restaurant located in the Philadelphia International Airport in Philadelphia, Pennsylvania called "Eat at Joe's®" through its other wholly-owned subsidiary, E.A.J.: PHL Airport Inc. The Company is currently exploring opportunities for additional acquisitions in these and other verticals, including mobile application and game development, in order to expand its holdings, to drive and increase revenue and to generate profits and build value for shareholders.
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Investor Relations Contact:
Marlin Molinaro
Marmel Communications, LLC
(828) 669-0616
[email protected]
SOURCE SPYR, INC.
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