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      Stagwell (STGW) and its Agencies Vie for SXSW 2024 Sessions on Augmented Reality, Sport, Sustainability and More in Panel Picker

      Stagwell is the challenger network built to transform marketing. (PRNewsfoto/Stagwell Inc.)

      News provided by

      Stagwell Inc.

      Aug 15, 2023, 14:35 ET

      Share this article

      Share this article


      Public Community Voting Period Ends Aug. 20

      NEW YORK, Aug. 15, 2023 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, announced several of its global creative, marketing, and technology agencies are up for consideration in the SXSW 2024 Panel Picker Community Voting period – which accounts for 30% of the programming process. If selected, 72andSunny, ARound, Assembly, Code and Theory, Colle McVoy, Crispin Porter + Bogusky, GALE, National Research Group, and Redscout will join partners from Lenovo, Lands End, the Minnesota Twins, Zillow, Clean Creatives and more for panels about the trends driving the transformation of culture and marketing.

      Continue Reading

      Additionally, riding on the buzz of SPORT BEACH at Cannes Lions 2023, Stagwell is looking to extend the conversation around the cultural zeitgeist of sport and fandom at SXSW 2024 with "Athlete as a Brand: Creating Authentic Connections," a session featuring WNBA legend Sheryl Swoopes, NFL veteran Brandon Marshall, and Stagwell Chief Brand and Communications Officer Beth Sidhu, which will offer brands best practices for creating authentic relationships with athletes while driving new value for consumers, and give athletes a new playbook for how they can make the most out of their brand.

      Panel Picker Community Voting accounts for 30% of the programming selection process.

      Post this

      All of Stagwell's SXSW Panel Picker sessions can be viewed below, or at this link with additional description. Click through to each session to cast your vote before the platform closes on Aug 20.

      Vote for Stagwell's SXSW 2024 Panel Picker Sessions

      72andSunny

      • Climate Justice and the Creative Industry with Lots of good ideas, C-90, AAPI Victory Fund/Working Families Party – VOTE HERE
      • Bringing It Home: Using Your Brand To Impact Public Policy with Zillow – VOTE HERE

      ARound

      • The Future of Spatial Interaction and Storytelling with 3lb Games, Medici XD, and Cause + Christi: Immersive XR Design – VOTE HERE

      ARound, Assembly, and National Research Group

      • AR: Transforming Social Interactions & Live Events with Lenovo, NRG, and Minnesota Twins – VOTE HERE

      Assembly

      • Avoiding Performative Advocacy with Mac Cosmetics and Teach One, Teach Many – VOTE HERE

      Code and Theory

      • On the Offensive: Can Athletes and Creators Own Their Brands with ON_Discourse and Calaxy – VOTE HERE
      • Vital Signs of Hope: Optimism for AI in Healthcare with Hoag and Sutter Health – VOTE HERE
      • Don't Say 'Diversity.' What Inclusion Actually Sounds Like – VOTE HERE

      Colle McVoy 

      • The Future of Fishing is Female: Transforming an Old Pastime with Recreational Boating & Fishing Foundation, Conde Nast, and Aritzia – VOTE HERE

      Crispin, Porter + Bogusky and Hunter

      • Why More Brands Should Be Leveraging Co-Creation Strategies with Diageo and Kids of Immigrants – VOTE HERE

      GALE 

      • How to Decarbonize Creativity and Create Clean with Clean Creatives, Brown Girl Green/Green Jobs Board, and Lush Fresh Handmade Cosmetics – VOTE HERE

      Redscout

      • Business Is Addicted to Advertising with Bombas and Lands' End – VOTE HERE

      Stagwell

      • Athlete as a Brand: Creating Authentic Connections with Sheryl Swoopes and Brandon Marshall – VOTE HERE

      Additionally, Stagwell's PR agencies Allison+Partners, HUNTER, and SKDK are supporting several clients including Grammarly, Forward Majority, Moderna, Niantic, and more as they vie for sessions at SXSW. Visit www.stagwellglobal.com to learn more.

      About Stagwell
      Stagwell (NASDAQ: STGW) is the challenger network built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com. 

      Media Contact
      Sarah Arvizo
      [email protected] 

      SOURCE Stagwell Inc.

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