Stefan Sudhoff to lead Henkel Consumer Goods Inc.

Oct 20, 2010, 11:07 ET from Henkel

SCOTTSDALE, Ariz., Oct. 20 /PRNewswire/ -- Henkel AG & Co. KGaA, located in Duesseldorf, Germany, today announced that Stefan Sudhoff, Corporate Senior Vice President Cosmetics/Toiletries at Henkel, has been appointed to lead Henkel Consumer Goods Inc. Stefan Sudhoff succeeds Georg Baratta.

Henkel Consumer Goods Inc. is headquartered in Scottsdale, Arizona, and markets a wide range of consumer brands including Dial® soaps, Purex® laundry detergents, Renuzit® air fresheners and Right Guard® antiperspirants. Henkel purchased The Dial Corporation, located in Scottsdale, in 2004.

Sudhoff has been working with Henkel Cosmetics in various positions for almost 25 years. In addition to his responsibility for the Body Care strategic business unit and the Latin America and Central & Eastern Europe regions, he has also been responsible for the strategic steering of the North American Henkel Cosmetics business since 2006.

"I am very pleased to appoint Stefan as head of our consumer goods business in North America. He has longstanding and successful global experience at Henkel," said Hans Van Bylen, member of the Henkel Management Board. "North America is one of our most important markets, and I am sure that Stefan and his entire team will work to drive our Consumer Goods business forward in this important region."

Henkel in North America:

Henkel markets a wide range of well-known consumer and industrial brands in North America, including Dial® soaps, Purex® laundry detergents, Right Guard® antiperspirants, got2b® hair gels, and Loctite® adhesives. Visit for more information.

Henkel operates worldwide with leading brands and technologies in three business areas: Laundry & Home Care, Cosmetics/Toiletries and Adhesive Technologies. Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses with well-known brands such as Persil, Schwarzkopf and Loctite. Henkel employs about 50,000 people and reported sales of 13,573 million euros and adjusted operating profit of 1,364 million euros in fiscal 2009. Henkel's preferred shares are listed in the German stock index DAX and the company ranks among the Fortune Global 500.


Cindy Demers (North America)

Tel: 480-754-4090