Celebrates March Gladness; Teams Up With The V Foundation for Cancer Research

Colon Cancer Awareness Campaign to donate $5 for every story submitted on its website

Mar 25, 2013, 11:35 ET from

NASHVILLE, Tenn., March 25, 2013 /PRNewswire/ -- With the success of its March 8 National Colon Cancer Screening Day in the record books, continues to spread "March Gladness" by raising money for The V Foundation for Cancer Research.

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In the spirit of this year's basketball-themed "March Gladness" campaign, and because of the impact a story from a patient, survivor, family member or friend can have on colon cancer prevention, will make a $5 donation to The V Foundation for every story submitted on the testimonial page of its website through the end of the year.

"People may not always listen to their doctor about getting a colonoscopy, but we hope they will listen to patients who have been impacted by this disease or those who know that the procedure is very tolerable," Medical Director, Dr. John Popp said. "The V Foundation's mission of saving lives through research complements our goal of preventing colon cancer by getting more patients screened."

Together with ESPN, famed college basketball coach Jimmy Valvano formed the foundation in 1993 before losing his own battle with cancer. To date, 16 grants and more than $2.2 million have been awarded directly to colon cancer funding. 

"We are so grateful to for helping advance our mission," said Susan Braun, CEO of The V Foundation. "As we embark on our 20th year of funding cutting-edge cancer research, we are particularly mindful of the importance of excellent partners."

Whether a story of survival, a story in honor of someone who has battled this disease, or a first person account of a colonoscopy, it really can make a difference. Visit today and tell your story.

About is a community of more than 1,000 physicians who have joined forces to promote education and awareness about colon cancer screening and prevention. AmSurg, provider of approximately one in every 10 colonoscopies in the United States, launched the campaign in 2009 as part of its commitment to provide the highest level of care and information to people at risk for colon cancer. For more information on colon cancer and the importance of screening, visit

Media Contact:
Molly Williamson