Celebrating March Gladness with Third Annual National Colon Cancer Screening Day

Mar 05, 2014, 09:00 ET from

NASHVILLE, Tenn., March 5, 2014 /PRNewswire/ -- is participating in the third annual National Colon Cancer Screening Day, a national effort to screen 2,014 first-time patients for colon cancer on Friday, March 7. The goal of Screening Day is to not only encourage those who have been delaying a colonoscopy to get screened, but also to motivate individuals to have a conversation with family members about their medical history.

Those with a family history of colon cancer or polyps are at an increased risk of developing colon cancer and may need to be screened earlier than age 50. Colon cancer is the third deadliest form of cancer in the U.S., yet when caught early, patients have a 90 percent chance of survival. A colonoscopy is the most effective method of screening for colon cancer, and National Screening Day provides great motivation to discuss whether it's time to schedule one.

With March being both the pinnacle of the college basketball season as well as Colorectal Cancer Awareness Month, hopes to encourage people to rally around their health and work as a team to ensure the health of their family. As part of March Gladness, National Screening Day is the day to get in the game and complete or schedule a colonoscopy.

"Determining your family's history with colon cancer or polyps can determine when you need to get screened. That information can be lifesaving," said Dr. John Popp, Medical Advisor for "Too many patients are putting off the conversation and the appointment for a colonoscopy. By designating a national screening day, we hope to raise awareness and break down the barriers associated with the topic and procedure. March Gladness is the peace of mind that comes with taking care of your health."

During a colonoscopy, precancerous polyps can be detected and removed before they develop into cancer, making a colonoscopy the only test that allows both detection and prevention at the same time. It's a total slam dunk.

For more information and to schedule a colonoscopy, visit

About is a community of more than 1,000 physicians who have joined forces to promote education and awareness about colon cancer screening and prevention. AmSurg, provider of approximately one in every 10 colonoscopies in the United States, launched the campaign in 2009 as part of its commitment to provide the highest level of care and information to people at risk for colon cancer. For more information on colon cancer and the importance of screening, visit

Media Contact: 
Lauren Kerensky                                                                                                                                                                615.780.3386

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