Strategic Alliance Agreement Signed Between Game Connection and the CGOC

BEIJING, March 8, 2011 /PRNewswire-Asia/ -- Recently, the Organizing Committee of Game Connection, a world famous commercial conference on game outsourcing, and the Organizing Committee of CGOC (China Game Outsourcing Conference) signed a strategic alliance agreement, which initiated cooperation between Game Connection and the China based game event.

Upon the invitation from the French GC Organizing Committee, the CGOC Organizing Committee will send a delegation to participate in the conference in the USA this March and provide information regarding the advantages, and opportunities of China's game outsourcing industry. Meanwhile, GC will launch the CGOC's cooperation and promotion program during the conference. The GC Organizing Committee will visit Shanghai this July and participate in a series of events in the 2nd China Game Outsourcing Conference. It will be the debut of GC's participation in the most important game event in China. The two parties will exchange ideas on the European Game Business Conference (to be held at the end of 2011), and the outlook on long-term cooperation.

Founded nine years ago, the Game Connection (GC) is the only B2B-based event among the many game conferences in the world. It is held at Lyon (France) and San Francisco (the USA) at the same time during GDC (Game Developers Conference) every year. The magnitude of commercial value generated by the unique content and form of GC attracts almost all the top players in the game outsourcing industry. The appearance of the top outsourcers and their service providers testify to GC's reputation as one of the leading business conferences in the electronic game industry.

Organized by Howell International Trade Fair Ltd. and SMIA (Shanghai Multimedia Industry Association), sponsored by the General Administration of Press & Publication of P.R. China, Ministry of Science and Technology of P.R. China, General Administration of Sport of P.R. China, Ministry of Industrial and Information Technology of P.R. China, China Council for the Promotion of International Trade, National Copyright Bureau of China and the Shanghai Municipal Government, and co-organized by the Game Publication Committee of the Publishers Association of China, the Shanghai Digital Media Outsourcing Alliance and the Shanghai Game Developers Association, the CGOC (China Game Outsourcing Conference) is, so far, the largest international conference focusing on the game outsourcing industry in China.

CGOC 2011 will take place at Kerry Hotel Pudong, Shanghai from July 29 to 31. In order to further promote the sound development of Chinese game outsourcing industry, the cooperation with GC will be a decisive step for CGOC to enter into the European market. Aiming at providing a platform for all the enterprises along the industrial chain of game outsourcing to exchange ideas and find business partners, the CGOC Organizing Committee has launched the campaign of attracting merchants and investments.

SOURCE Howell International Trade Fair Ltd.