Strategic Assessment of Select Farm Implements Market in India

LONDON, April 28, 2015 /PRNewswire/ -- The farm implements market in India barring tractors is highly unorganised with more than 60.0% not being dominated by any single participant. The leading participants vary among the regions depending on the regional trend. Other than domestic participants, Chinese participants also hold a strong position in the overall farm implements market due to low pricing. Unavailability of farm labour, increasing minimum support price (MSP), government subsidy programmes, and favourable credit policies are boosting farm mechanisation in the country. As farm wages traditionally have been low, the subsidy programmes run by the state governments act as a major driver for the purchase of farm machinery.

Key Findings
Unavailability of farm labour, increasing minimum support price (MSP), government subsidy programmes, and favourable credit policies are boosting farm mechanisation in India.

Total Farm Implements Market: Key Takeaways, India, FY2014
1 Farm mechanisation in India is still in a nascent stage compared to other countries (such as Japan, France, and the United Kingdom (U.K.)). This is because of the low average farm size per person of less than 2.0 hectares in the country due to which the use of farm implements becomes difficult or unviable for small farmers.
2 Unavailability of farm labour, increasing MSP, government subsidy programmes, and favourable credit policies are boosting farm mechanisation in India. As farm wages traditionally have been low, subsidy programmes run by the state governments act as a major driver for the purchase of farm machineries across India.
3 The farm implements market in India, barring tractors, is highly unorganised with more than 60.0% not being dominated by any single participant. The leading participants vary among the regions depending on the regional trend. Other than domestic participants, Chinese participants also hold a strong position in the overall farm implements market due to the low pricing factor.
4 Many small and medium scale enterprises in Uttar Pradesh, Punjab, Haryana, Madhya Pradesh, and Rajasthan are actively involved in manufacturing farm implements.
5 Demand for advanced and dedicated farm implements such as rice and potato planter, laser land leveler, and sugarcane and maize harvester on custom hiring mode has been increasing.
6 Demand for rotavators and threshers has doubled from FY2010 to FY2014; it has increased from units to units and units to units, respectively. Other than tractors,
penetration of these implements is higher than that of other farm implements.
7 Unavailability of adequate farm power at the fields is one of the major factors responsible for low crop production in India; farm power available is kilowatt per hectare (kW/ha) at present which should reach at least kW/ha for better crop production.
8 Contract farming/collaborative farming is the new trend in Indian agriculture that is driving the farm mechanisation level. It is mostly being practiced in Punjab and Haryana.
9 Lack of proper service centers for farm machineries is a major drawback in the Indian farm implements market, due to which most of the farmers opt for local service centers and local spare parts.
10 Double cropping/multi-cropping concept is spreading in India; it is currently about ?– % and is expected to reach up to ?– % by FY2020. This in turn will drive the need for farm mechanisation.

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