Strategic Marketing Executive Claudine Waite Joins MediaVillage as AdvancingDiversity.org Head of Partner Development

NEW YORK, March 4, 2021 /PRNewswire/ -- Leading media ecologist and MediaVillage founder Jack Myers continues to build his AdvancingDiversity.org team with the announcement of Claudine Waite as Head of Partner Development at the B2B marketing, diversity and education company. In addition, Philip McKenzie adds Chief Strategy Officer for MediaVillage to his role as Executive Director of AdvancingDiversity.org.

"Claudine's extensive expertise in multicultural marketing, data-driven research and producing diversity events at the ANA and on the agency side will be invaluable to the continued evolution of AdvancingDiversity.org and the Advancing Diversity Hall of Honors," said Myers. "Together with Phil and our MediaVillage team, we can fast forward toward our goal of activating real change in advancing diversity and belonging within the advertising, media and marketing industry."

Prior to being named AdvancingDiversity.org's Head of Partner Development, Waite (pictured) was Director of Content Marketing in the Conferences and Committees division at the Association of National Advertisers (ANA). Before the ANA, she worked at Meredith Xcelerated Marketing, leading research, consumer insights and content strategy, and while at Time Inc., led brand-building programs for a multitude of clients. Waite holds a Bachelor of Arts in Political Science and Africana Studies from Vassar College.

"I am excited to join in the work MediaVillage and AdvancingDiversity.org have been pushing forward for years," added Waite. "So many companies only pay lip service on the diversity equation but Jack has been ahead of the curve on Advancing Diversity from Advocacy to Activism."

Waite will lead AdvancingDiversity.org membership development and support Advancing Diversity Council committees (Research & Measurement, Education, Communications, Financial Solutions) and Experiences (Hall of Honors, 1stFive, Conversations with the Community). She will serve as a spokesperson, advancing the media and advertising industry as a welcoming home for diverse team members.

"I'm looking forward to collaborating with Claudine to create our 2021 Advancing Diversity Week in May and strengthen partnerships with our over 150 member organizations through MediaVillage's unique value proposition," said McKenzie.

For additional background on AdvancingDiversity.org, read Myers' call to action to the media industry titled "Black Leaders Matters: Four Immediate Actions to End Systemic Bias in the Media Business."  For content created to explore diversity issues within the industry, visit The Pool podcast hosted by McKenzie; the WomenAdvancing video interview series; and the Multicultural Media and LGBT+Advancing columns.

For interviews with Claudine Waite, Philip McKenzie, and Jack Myers, or for more information on AdvancingDiversity.org, please contact Diane Stefani at [email protected].  

ABOUT MEDIAVILLAGE + ADVANCINGDIVERSITY.ORG:

At MediaVillage + AdvancingDiversity.org, we've built the most sophisticated platform for B2B marketing, focused on advancing revenue growth through education (stakeholder and team) and diversity. Our proven platform is enabling more than 150 leading companies, organizations, and non-profits to reinvent their B2B investments, generating measurably increased effectiveness and improved cost efficiencies. In a turn-key tech-enabled managed services and fully integrated model dedicated to activating results, we optimize our members' investments in earned media, paid media, digital advertising, social media, perceptions research, market intelligence, programming/content promotion and diverse talent advancement. Our membership model empowers activation at levels appropriate to each members' B2B goals. Underpinned by the MeetingPrep.com content recommendation engine, MediaVillage Knowledge Exchange, AdvancingDiversity.org, Watch Listen & Learn, TV/Video Download, and The Myers Report enable our members' teams to integrate across responsibilities, break down time-wasting silos, and bring B2B marketing into a cost efficient, and future-facing platform. Become a MediaVillage subscriber here and learn more about us at www.AboutMediaVillage.com. Follow @mediavillagecom @advdiversity @jackmyersbiz

SOURCE MediaVillage

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