StudioNorth Boosts Commitment in Social Media

NORTH CHICAGO, Ill., Sept. 20, 2011 /PRNewswire/ -- StudioNorth has boosted its commitment in social media by establishing a dedicated social media team to augment its interactive, branding and creative centers of excellence.

"We know social media helps to build brands," says Mark Mohr, President and Owner, StudioNorth. "Our investment will allow us to help our clients with their own social media efforts, ultimately in their brand-building efforts."

StudioNorth's Social Media Practice

StudioNorth's new Social Media practice includes the following individuals:

Tony Chen, Social Media Strategist

With more than 10 years of strategic marketing expertise, Chen will lead the practice. He specializes in the online marketing space, including social media, search engine optimization and e-mail marketing. His more notable achievements include:

• Establishment of a web-based business intelligence company (www.FDAzilla.com) targeting professionals who strive to work smarter with the FDA; this website achieved 90,000 views per month within eight months of its launch, with no paid marketing
• Provided consultation to more than 20 organizations around social media, resulting in campaigns that have been covered in CBS2News, WIRED magazine, Chicago Parent and Chicago Tribune
• Founded an online social community (www.savvydaddy.com) for new dads, where he launched and managed social media assets that resulted in 8,500+ fans on Facebook and over 2,500 followers on Twitter

Chen holds a Bachelor of Science degree in chemical engineering from Cornell University and an MBA from Kellogg School of Management, Northwestern University.

Margie Mandli, Marketing Strategist

Mandli has 20 years of public relations and marketing communications experience ranging from strategy development to tactical implementation and measurement. With most of those years spent at a premier health care company, Mandli has experience in executive and employee communications, change management, public relations and brand identity.  Mandli will identify and implement content strategies to help maximize social media presence both for StudioNorth and its clients. Mandli holds a Bachelor of Arts degree in communications from the University of Wisconsin-Whitewater.

Therese Matthys, Social Media Specialist

Matthys has more than 10 years of experience in marketing. She co-founded two non-profit organizations, implementing many diverse marketing approaches. Matthys will assist clients in planning and implementing social media marketing strategies to increase their virtual presence. Matthys is a pending graduate from Columbia College of Missouri, receiving a Bachelor of Science degree in marketing, management and international business.

About StudioNorth

StudioNorth helps its innovative client companies achieve real results with breakthrough brand communications and advanced technologies. Founded in 1978, StudioNorth provides strategic marketing and award-winning creative communications supported by in-house design and marketing technologies. This platform comprises a comprehensive partnership for marketers in the education, healthcare, technology, and manufacturing industries. StudioNorth can be found on Facebook, LinkedIn, Twitter and YouTube.

Contact: Margie Mandli, 262-515-6109
[email protected]

SOURCE StudioNorth