Studios 121 Wins Prestigious Telly Award for Cavender's Regional Commercial
Spot highlights back-to-school lineup
Apr 21, 2015, 11:57 ET
FORT WORTH, Texas, April 21, 2015 /PRNewswire/ -- Studios 121 (www.studios121.com), the premier video production and broadcast studio in Tarrant County, was recently named a Bronze winner in the 35th annual Telly Awards. Studios 121 worked with long-time client Cavender's, a Texas-based western wear retailer, to produce the winning commercial focusing on back-to-school. The Telly Awards was founded in 1979 to honor the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.
"Studios 121 is focused on producing results for our clients, and that's made possible with our top-notch production and creative teams," said Tim Eaton, senior vice president for Studios 121. "With almost 12,000 entries from across the U.S. and numerous countries, this Telly award is truly an honor for both us and our partners at Cavender's."
In another recent win for the Studios 121 and Cavender's partnership, the production company created a short online video for a social media campaign supporting the retailer's 2015 spring sale. The 30-second, behind the scenes video was viewed more than 381,000 times during the first 30 days across their social media platforms. The video gave Cavender's an unparalleled increase in views and interactions as compared to previous campaigns using just still photos that netted a mere 1,400 views.
"These results solidify our belief that visual story-telling is key to any program," said Will Raymond, vice president of production for Studios 121. "People today are consumers of media, and they want something eye-catching and appealing as part of the story. Behind the scenes videos like this one create endless possibilities for our clients."
For more information on Studios 121 and their award-winning capabilities, visit www.studios121.com
About Studios 121
Studios 121 is the premier video production and broadcast facility in Tarrant County with more than 43,000 square feet of soundproof studio space and cutting-edge editing suites. Studios 121's award-winning creative and engineering teams have one goal in mind for their clients - creating a best-in-class experience with every project. Areas of expertise include webcasting, network origination services, live production, and producing commercials and programing for on-air broadcast.Clients such as Cavender's, Bell Helicopter, Deloitte University and Weaver count on Studios 121 to bring their ideas to fruition. For more information, visit www.studios121.com.
Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/200044-FRU_BTS_03.mp4
SOURCE Studios 121