Study: 99% of Healthcare.Gov Zip Codes Saw Increased Consumer Demand in 2015

Most zip codes with declining demand located in Michigan

May 28, 2015, 10:17 ET from HealthPocket

MOUNTAIN VIEW, Calif., May 28, 2015 /PRNewswire-USNewswire/ -- HealthPocket examined over 14,000 zip codes with more than 50 health insurance selections for enrollment on the marketplace and found that 99% of them experienced increases in 2015 as compared to 2014. However, among the 50 zip codes that had fewer consumer plan selections in 2015, 41 of them were located in the state of Michigan. The remaining nine zip codes with lower demand were in New Hampshire (two zip codes), Pennsylvania, Tennessee, Mississippi, Iowa, Illinois, Arkansas, and New Mexico.

Zip code 48204 in Detroit had a 31% drop in plan selections in 2015 as compared to 2014, the largest percentage drop of any zip code examined. Detroit also had the distinction of encompassing half the zip codes within the list of 50 zip codes with decreased consumer demand for health insurance on Population decreases likely contributed to the drop in Detroit's health insurance plan selections for 2015. Detroit's population has been declining at an average rate of 7,500 people per year since 2010.

HealthPocket's study examined zip codes served by that had more than 50 consumer health insurance selections during the 2015 annual enrollment period. The full report and its methodology can be reviewed at "Obamacare plan selections on up this year in nearly all zip codes" on is a free website that compares and ranks all health insurance plans, helping individuals, families, and small businesses to make their best health plan decisions. HealthPocket publishes health insurance market analyses and other consumer advocacy research. HealthPocket's research is nonpartisan and uses only objective data from government, non-profit, and private sources that carry no conditions that might restrict the site from serving as an unbiased resource. HealthPocket, Inc. is independently managed and based in Mountain View, California. Learn more at

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SOURCE HealthPocket