Study Proves ActionCOACH System Helps Local Economies Prosper

Businesses working with ActionCOACH boost revenues, profits and hiring

Feb 08, 2012, 16:16 ET from ActionCOACH

LAS VEGAS, Feb. 8, 2012 /PRNewswire/ -- While politicians continue to grope for answers about what to do about the economy, businesses that work with ActionCOACH Business Coaches just may have discovered a system that policy makers may want to consider for themselves.

New independent research conducted among businesses in one of the most economically challenged regions in the country reveals that business coaching (specifically ActionCOACH business coaching) leads to increased revenues, profits and hiring.

The new study is a continuation of research conducted last year that showed that return on investment (ROI) for businesses that worked with an ActionCOACH was upwards of $7.50 for every dollar spent.

This year's research confirmed those findings, and also revealed that based on current ROI, ActionCOACH business coaching could deliver more than $34 billion in extra income to Florida businesses.

In addition, ActionCOACH coached companies increased their hiring of new team members by 7 percent over the course of the study.

ActionCOACH USA and Canada CEO Jodie Shaw viewed the independent research as confirmation of internal numbers the company has tracked and benchmarked for years.

"These results not only confirm previous studies on the effectiveness and return on investment of business coaching, but also offered new insights as to the benefits of our proprietary systems and the overall financial value of the business coaching process."

The study showed that companies coached by ActionCOACH saw an increase in profits of 61 percent, which translated into more than $160,000 per company. The return on investment metric also increased, jumping 44 percent to an average of return of $10.80 for every dollar spent.

"In an election year, politicians pay lip service to creating stronger businesses and creating more jobs," Shaw added. "In studies like this one, we can see that business is the real engine of growth in the economy and that ActionCOACH can boost the power and effectiveness of that engine. Just imagine what kind of economy we'd have if we could boost employment 7 percent nationwide."

Formalized research such as the Florida study not only add to the credibility of business coaching as a proven way to build businesses, it also offers assurance to business owners and entrepreneurs who may have never heard of business coaching that the ActionCOACH systems work -- and can be effective for their companies.

"The studies prove that business coaching offers a return, and if owners follow the system, they will get results," Shaw said. "There's incredible value in being able to go to an owner and show them they are guaranteed to get results with the ActionCOACH system. Very few coaching companies or business consultants can make that claim – and back it up with real results."

ActionCOACH, was founded by Brad Sugars in 1993 and over the past two decades, has become the world's number one business coaching and executive coaching firm, with more than 1,000 offices in 39 countries. To learn more, go to