Survey: CFO Confidence In U.S. Economy At Two-Year High

CFOs Continue To Boost Hiring

Healthcare Costs and the fate of the Eurozone Remain Ongoing Concerns

Mar 12, 2014, 08:01 ET from Financial Executives International

MORRISTOWN, N.J. and NEW YORK, March 12, 2014 /PRNewswire/ -- U.S. Chief Financial Officers entered 2014 with improved optimism regarding the U.S. economy and their businesses, revealed the results of the most recent quarterly survey conducted by Financial Executives International (FEI) and Baruch College's Zicklin School of Business. While CFOs continue to be faced with concerns about healthcare costs and global issues like the stability of the Eurozone, their optimism toward hiring, wages and overall U.S. employment remains steady.

The "CFO Outlook Survey," which polls CFOs of public and private businesses in the U.S. on their economic and business confidence and expectations, found that CFOs are considerably more confident now than they were toward the end of 2013. U.S. CFOs' optimism about the U.S. economy saw the biggest improvement, reflected by the quarterly optimism index which saw more than ten percent growth over the previous quarter, jumping almost six points to 62.0 (from 56.2 in Q3).  The index for U.S. CFOs toward their own businesses increased two points to 67.7 (from 65.1 in Q3). Respondents are anticipating a 17 percent increase in net earnings over the next 12 months, which is offset by the 11 percent increase they expect in healthcare costs.  CFOs also expect a ten percent increase in both technology spending and revenue. Businesses also appear to be making plans to unleash capital investment, notably expecting an eight percent increase in capital spending compared to their projections for a two percent increase last quarter. However, revenue growth topped CFOs' list of business challenges for 2014 (38% selected this as their first choice), followed by competition (19%) and regulatory issues (15%). Among their broader economic worries, nearly one third of CFOs (32%) rated government regulation as their first choice concern and close to a quarter (23%) saw healthcare costs as a top concern. In the past six months, companies experienced, on average, a seven percent increase in related costs as a result of the Patient Protection and Affordable Care Act. The majority of CFOs (60%) continue to anticipate that the new healthcare regulations will affect their company's insurance coverage, most notably through an increase in the employee co-pay.

Looking beyond domestic conditions, U.S. CFOs' confidence in the global economy remains steady, raising the index less than half a point to 54.6 (from 54.3 in Q3). However, with increasing turmoil among several European countries in the past month, CFOs sustained their concern over the future of the Eurozone. When asked to rate their concern on a scale of one (not concerned) to five (very concerned), this quarter more than half of all U.S. CFOs (70%) selected a "three or higher." Furthermore, over a quarter (27%) of respondents do not anticipate a recovery of the European economy will begin before 2015. Twenty-eight percent of CFOs believe northern Europe is in the midst of a recovery, but southern Europe is not, compared with only 15 percent who believe the entire Eurozone is already in the midst of a recovery.

"Optimism regarding the U.S. economy is the highest our survey has seen in two years, and despite some challenges, CFOs have a positive outlook for their growth opportunities for 2014," said Linda Allen, Professor of Economics and Finance, Zicklin School of Business at Baruch College. "In contrast to the dramatic increase in optimism regarding the U.S. economy, however, CFOs' outlook for the global economy is relatively stagnant, reflecting economic uncertainty and political unrest in many regions abroad.  CFO sentiment towards the economic recovery of the Eurozone in particular has been slow to pick up, but has been gradually gaining traction over the past two years."

Looking forward, CFOs remain optimistic about the outlook for the workforce. On average, respondents expect the U.S. unemployment rate will remain steady, continuing to average around 6.6 percent one year from now. More than half (55%) believe that wage levels are on the rise and a comparable percentage (59%) are planning to hire additional employees at their company during the first half of 2014. Similar to previous quarters, respondents are most commonly seeking experienced consultants, entry-level college graduates and skilled technical workers for their workforce. The large majority of U.S. CFOs (78%) are currently taking steps to retain their talent, most commonly by training/development (61%), compensation (59%) and team building (55%). By and large, CFOs do not appear to be heavily impacted by President Obama's executive order on the U.S. minimum wage - when asked about their potential actions should Congress raise the minimum wage to $10.10 per hour, the majority of respondents (67%) said it would not affect their hiring decisions appreciably.  Nineteen percent said they would hire fewer employees and 16 percent would look for new ways to outsource low-skill jobs.

"U.S. CFOs' outlook and concerns about employment has always been a central part of our polling, and the trends in this quarter's results are indicative of the progress in broader U.S. economic growth," said Marie N. Hollein, President and CEO of Financial Executives International. "While the unemployment rate has eased, and CFOs continue to report on plans to hire and retain talent, more U.S. CFOs see healthcare costs as one of their top business concerns. Given CFOs' expectations of continued increases in healthcare costs, we continue to believe this will be one of the closely watched areas for American businesses."

When asked which of the President's State of the Union proposals Congress should pass in 2014, the majority of CFOs (72%) favored a tax reform that lowers rates for U.S. corporations, but closes loopholes, especially for those using off-shore tax havens. Action by Congress to pass legislation that protects companies and inventors against patent trolls was also recommended by 60 percent of respondents.

Other findings from the CFO Quarterly Global Outlook Survey include the following:

  • Inflation/Tapering: One year from now, the majority of CFOs anticipate the inflation rate will increase to 2.57. Respondents remain only moderately concerned about inflation, with 46 percent of respondents rating their concern at a level "three or higher" on a scale of one to five.  Over a third (38%) think that tapering will increase inflation, while 55 percent believe inflation will not change as a result of tapering. Only eight percent of respondents believed the result would be lower inflation.
  • Interest Rates: Almost all U.S. CFOs expect interest rates to be higher over the next year. On average, respondents to the survey expect interest rates to increase by less than one percent (0.76%) over the next six months, and increase by 1.36 percent one year from now. The percentage of CFOs concerned about interest rates increased slightly from last quarter, with 31 percent rating their concern at four through five on a scale of one to five, compared with 28 percent of CFOs rating their concern at these levels in the previous quarter.
  • Cash/Capital: U.S. CFOs stated they are most commonly accessing capital from banks (54%). On average, respondents' companies currently hold 12 percent of assets in cash. With regards to the capitalization or capital structure, on average, 54 percent of company balance sheets are comprised of equity and 29 percent of long-term debt obligations. Forty-two percent of CFOs reported they are spending cautiously compared to 31 percent who are making ambitious investments in capital expenditures. More than two thirds of those making capital expenditures are focusing on technology (71%).
  • Cyber-Attacks: Three quarters of CFOs revealed they are currently taking steps to protect against cyber-attacks, most notably upgrading security software and/or encryption protections (71%) and establishing off-site backup systems/plans (67%). Given the increased number of major companies and organizations that have faced cyber-attacks, 67 percent of CFOs are considering increasing their budgets toward improving cyber security.  Almost one fifth of respondents (19%) reported experiencing a cyber-attack in the last year. Almost half of those attacks (48%) were foreign sourced. However, the majority of these incidents (61%) categorized the cyber-attack between "not at all severe" or "moderately severe" and only four percent involved a data breach. Furthermore, none of the attacks reported lasted for more than several hours or several days.

Overview of the Survey: This quarter, the CFO Quarterly Global Outlook Survey, conducted by Financial Executives International and Baruch College's Zicklin School of Business, interviewed 130 corporate CFOs from the U.S. electronically from February 12 March 2, 2014. CFOs from both public and private companies and from a broad range of industries, revenues and geographic areas, including some off-shore companies, are represented. The respondents are members of Financial Executives International. Financial Executives International has been conducting surveys gauging the country's economic outlook from the perspective of CFOs for more than 12 years.

About FEI
Financial Executives International is the leading advocate for the views of corporate financial management. Its 15,000 members hold policy-making positions as chief financial officers, treasurers and controllers at companies from every major industry. FEI enhances member professional development through peer networking, career management services, conferences, teleconferences and publications. Members participate in the activities of 86 chapters, 74 in the U.S., 11 in Canada and 1 in Japan. FEI is headquartered in Morristown, NJ, with additional offices in Washington, D.C. and Toronto. Visit for more information.

About Baruch
Baruch College is a senior college of the City University of New York. The Zicklin School of Business at Baruch College is the largest and most diverse AACSB accredited collegiate school of business in the nation. Baruch has a long tradition of producing accounting and finance graduates who become leaders as CPAs and CFOs. For more information, visit

SOURCE Financial Executives International