Sustainability in the European Construction Industry 2012-2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives
NEW YORK, Nov. 21, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
Synopsis
• The report is based on primary surveys conducted by Timetric accessing its B2B panels comprised of senior business decision makers from the European construction industry. The opinions and forward looking statements on sustainability management of 140 industry executives are captured in our in-depth survey.
• The geographical Scope of the research is European – drawing on the activity and expectations of leading industry players across the region.
• The report analyzes the planned expenditure of construction industry buyers on sustainability, sustainable procurement practices and critical factors that influence supplier selection.
• Key topics covered include category-level spending outlooks, market-specific growth opportunities, investment opportunities and principal challenges associated with the implementation of sustainable practices.
• In this report, buyers identify their sustainable procurement budgets; along with essential sustainability measures that influence supplier selection.
• The report provides extensive analysis on effective promotional channels and major drivers of green marketing, along with the key features of marketing green credentials.
• The report provides qualitative analysis of key industry opportunities and threats and also contains the full survey results.
Summary
"Sustainability in the European Construction Industry 2012–2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives" is a new report by Timetric that analyzes how companies in the European construction industry perceive sustainability. The report contains in-depth analysis on the principal drivers and challenges with regards to sustainability plus the market-specific growth opportunities associated with the implementation of sustainable practices. It also benchmarks successful sustainable initiatives and energy-efficiency measures adopted by various companies. This report also examines the impact of sustainability on profits and cost saving targets set by companies. It also analyzes the procurement strategies and practices being undertaken; category-level spending outlooks; changes in sustainable procurement budgets; supplier selection criteria and investment opportunities available for leading purchase decision makers. The report identifies key drivers and practices of green marketing, and the channels used to effectively market green credentials.
Scope
The report features the opinions of European construction industry respondents related to the following:
• What sustainability means to the industry
• Factors that drive sustainability measures
• Barriers that confront effective implementation of sustainability
• Sustainable and energy efficiency measures and their impact on profitability
• Metrics used for the measurement of sustainability performance
• Procurement of sustainable materials
• Demand for sustainable products and services, including markets that will drive growth
• Changes expected in sustainability budgets and cost saving targets
• Methods of marketing green credentials and the use of media channels
Reasons To Buy
• Drive revenues by understanding future sustainable product investment areas and growth regions.
• Formulate effective sales and marketing strategies by identifying buyer sustainability budgets and areas of investment.
• Better promote your business by aligning capabilities and business practices with the changing sustainability needs of customers.
• Uncover the business outlook, key sustainability challenges and opportunities.
• Understand the effect of sustainability on other players and competitors in the industry.
• Benchmark sustainable initiatives with key industry leaders and identify major trends that affect the industry.
• Secure stronger customer relationships by understanding the leading business concerns and changing strategies of buyers.
• Identify specific green marketing channels your competitors are using to win business.
Key Highlights
• Respondents identified the UK, Germany and France as locations likely to offer the largest-growth potential for sustainable construction, as indicated by 75%, 51% and 43% of respective respondents.
• Of all the construction contractors and project developer respondents, 48% anticipate an increase in profitability with the implementation of sustainability measures.
• 'Customer satisfaction' is considered to be the most important driver of green marketing by respondents from the construction equipment and supplier industry, as identified by 76% of respondents. Another 62% of respondents consider 'competitive advantage' to be important.
Table of Contents
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.3 Methodology
1.4 Profile of European Construction Industry Survey Respondents
1.4.1 Profile of buyer respondents
1.4.2 Profile of supplier respondents
2 Executive Summary
3 Sustainability in the construction industry
3.1 Perception of Sustainability
3.1.1 Perception of sustainability by buyers
3.1.2 Perception of sustainability by suppliers
3.1.3 Perception of sustainability by company turnover
3.2 Sustainability in Business Functions
3.2.1 Sustainability in business functions by buyers
3.2.2 Sustainability in business functions by suppliers
3.2.3 Sustainability in business functions by turnover
3.3 Key Drivers of Sustainability
3.3.1 Key drivers of sustainability for buyers
3.3.2 Key drivers of sustainability for suppliers
3.3.3 Key drivers of sustainability by turnover
3.4 Barriers to Sustainability
3.4.1 Barriers to sustainability for buyers
3.4.2 Barriers to sustainability for suppliers
3.4.3 Barriers to sustainability by turnover
3.5 Key Markets for Growth
3.5.1 Key markets for growth for buyers
3.5.2 Key markets for growth for suppliers
3.5.3 Key markets for growth by turnover
4 Implementation of Sustainability
4.1 Organizational Prerequisites for Sustainability
4.1.1 Organizational prerequisites for sustainability by buyers
4.1.2 Organizational prerequisites for sustainability by suppliers
4.1.3 Organizational prerequisites for sustainability by turnover
4.2 Implementation of Sustainable Measures
4.2.1 Implementation of sustainable measures of buyers
4.2.2 Implementation of sustainable measures of suppliers
4.2.3 Implementation of sustainable measures by turnover
4.3 Key Energy Efficiency Measures
4.3.1 Key energy efficiency measures of buyers
4.3.2 Key energy efficiency measures of suppliers
4.3.3 Key energy efficiency measures by turnover
4.4 Effective Monitoring of Sustainability
4.4.1 Effective monitoring of sustainability for buyers
4.4.2 Effective monitoring of sustainability for suppliers
4.4.3 Effective monitoring of sustainability by turnover
5 Financial Implications of Sustainability
5.1 Cost Saving Expectations
5.1.1 Cost saving expectations of buyers
5.1.2 Cost saving expectations of suppliers
5.1.3 Cost saving expectations by turnover
5.2 Impact of Sustainability on Profits
5.2.1 Impact of sustainability on profits of buyers
5.2.2 Impact of sustainability on profits of suppliers
5.2.3 Impact of sustainability on profits of turnover
5.3 Planned Change in Sustainability Budgets
5.3.1 Planned change in sustainability budgets for buyers
5.3.2 Planned change in sustainability budgets for suppliers
5.3.3 Planned change in sustainability budgets by turnover
5.4 Impact of Carbon Tax
5.4.1 Impact of carbon tax on buyers
5.4.2 Impact of carbon tax on suppliers
5.4.3 Impact of carbon tax by turnover
6 Sustainable Procurement
6.1 Critical Factors for Supplier Selection
6.2 Level of Supplier Engagement
6.3 Expenditure on Sustainable Procurement
6.4 Attributes of Green Procurement
6.5 Procurement of Sustainable Products and Services
7 Marketing Green Initiatives
7.1 Drivers of Green Marketing
7.1.1 Drivers of green marketing by turnover
7.2 Marketing of Green Credentials
7.2.1 Marketing of green credentials by turnover
7.3 Effective Channels of Promotion
7.3.1 Effective channels of promotion by turnover
8 Appendix
8.1 Full Survey Results
8.2 Methodology
8.3 Contact Us
8.4 About Timetric
8.5 Disclaimer
List of Tables
Table 1: Europe Construction Industry Survey Respondents by Company Type, 2012
Table 2: Buyer Respondents by Job Role in the European Construction Industry (%), 2012
Table 3: Buyer Respondents by Company Turnover in the European Construction Industry (%), 2012
Table 4: Supplier Respondents by Job Role in the European Construction Industry (%), 2012
Table 5: Supplier Respondents by Company Turnover in the European Construction Industry (%), 2012
Table 6: Perception of Sustainability by Buyers in the European Construction Industry (%), 2012
Table 7: Perception of Sustainability by Suppliers in the European Construction Industry (%), 2012
Table 8: Perception of Sustainability by Company Turnover in the European Construction Industry (%), 2012
Table 9: Sustainability in Business Functions by Construction Contractors and Project Developers in the European Construction Industry (%), 2012
Table 10: Sustainability in Business Functions by Suppliers in the European Construction Industry (%), 2012
Table 11: Key Drivers of Sustainability for Buyers in the European Construction Industry (%), 2012
Table 12: Key Drivers of Sustainability for Suppliers in the European Construction Industry (%), 2012
Table 13: Key Drivers of Sustainability by Company Turnover in the European Construction Industry (%), 2012
Table 14: Barriers to Sustainability for Buyers in the European Construction Industry (%), 2012
Table 15: Barriers to Sustainability for Suppliers in the European Construction Industry (%), 2012
Table 16: Barriers to Sustainability by Company Turnover in the European Construction Industry (%), 2012
Table 17: Key Markets for Growth for Construction Contractors and Project Developers in the European Construction Industry (%), 2013
Table 18: Key Markets for Growth for Construction Equipment and Materials Suppliers in the European Construction Industry (%), 2013
Table 19: Key Markets for Growth for Other Construction Industry Suppliers in the European Construction Industry (%), 2013
Table 20: Organizational Prerequisites for Sustainability by Buyers in the European Construction Industry (%), 2012
Table 21: Organizational Prerequisites for Sustainability by Suppliers in the European Construction Industry (%), 2012
Table 22: Organizational Prerequisites for Sustainability by Company Turnover in the European Construction Industry (%), 2012
Table 23: Implementation of Sustainable Measures by Construction Contractors and Project Developers in the European Construction Industry (%), 2012
Table 24: Implementation of Sustainable Measures by Suppliers in the European Construction Industry (%), 2012
Table 25: Key Energy Efficiency Measures of Construction Contractors and Project Developers in the European Construction Industry (%), 2013
Table 26: Key Energy Efficiency Measures of Construction Equipment and Materials Suppliers in the European Construction Industry (%), 2013
Table 27: Key Energy Efficiency Measures of Other Construction Industry Suppliers in the European Construction Industry (%), 2013
Table 28: Effective Monitoring of Sustainability for Buyers in the European Construction Industry (%), 2012
Table 29: Effective Monitoring of Sustainability for Suppliers in the European Construction Industry (%), 2012
Table 30: Cost Saving Expectations of Buyers in the European Construction Industry (%), 2013
Table 31: Cost Saving Expectations of Suppliers in the European Construction Industry (%), 2013
Table 32: Cost Saving Expectations by Company Turnover in the European Construction Industry (%), 2013
Table 33: Impact of Sustainability on Profits of Buyers in the European Construction Industry (%), 2013
Table 34: Impact of Sustainability on Profits of Suppliers in the European Construction Industry (%), 2013
Table 35: Impact of Sustainability on Profits of Company Turnover in the European Construction Industry (%), 2013
Table 36: Planned Change in Sustainability Budgets for Buyers in the European Construction Industry (%), 2013
Table 37: Planned Change in Sustainability Budgets for Suppliers in the European Construction Industry (%), 2013
Table 38: Planned Change in Sustainability Budgets by Company Turnover in the European Construction Industry (%), 2013
Table 39: Impact of Carbon Tax on Buyers in the European Construction Industry (%), 2013
Table 40: Impact of Carbon Tax on Suppliers in the European Construction Industry (%), 2013
Table 41: Impact of Carbon Tax by Company Turnover in the European Construction Industry (%), 2013
Table 42: Critical Factors for Supplier Selection by Buyers in the European Construction Industry (%), 2012
Table 43: Level of Supplier Engagement of Buyers in the European Construction Industry (%), 2012
Table 44: Expenditure on Sustainable Procurement for Buyers in the European Construction Industry (%), 2012
Table 45: Attributes of Green Procurement for Buyers in the European Construction Industry (%), 2012
Table 46: Procurement of Sustainable Products and Services for Buyers in the European Construction Industry (%), 2012
Table 47: Drivers of Green Marketing of Suppliers in the European Construction Industry (%), 2012
Table 48: Drivers of Green Marketing by Turnover in the European Construction Industry (%), 2012
Table 49: Marketing of Green Credentials for Suppliers in the European Construction Industry (%), 2012
Table 50: Marketing of Green Credentials by Company Turnover in the European Construction Industry (%), 2012
Table 51: Effective Channels of Promotion by Suppliers in the European Construction Industry (%), 2012
Table 52: Effective Channels of Promotion by Company Turnover in the European Construction Industry (%), 2012
Table 53: Survey Results – Closed Questions
List of Figures
Figure 1: Perception of Sustainability by Buyers in the European Construction Industry (%), 2012
Figure 2: Perception of Sustainability by Suppliers in the European Construction Industry (%), 2012
Figure 3: Perception of Sustainability by Company Turnover in the European Construction Industry (%), 2012
Figure 4: Sustainability in Business Functions by Construction Contractors and Project Developers in the European Construction Industry (%), 2012
Figure 5: Sustainability in Business Functions by Suppliers in the European Construction Industry (%), 2012
Figure 6: Sustainability in Business Functions by Company Turnover in the European Construction Industry (%), 2012
Figure 7: Key Drivers of Sustainability by Buyers and Suppliers in the European Construction Industry (%), 2012
Figure 8: Key Drivers of Sustainability for Buyers in the European Construction Industry (%), 2012
Figure 9: Key Drivers of Sustainability for Suppliers in the European Construction Industry (%), 2012
Figure 10: Key Drivers of Sustainability by Company Turnover in the European Construction Industry (%), 2012
Figure 11: Barriers to Sustainability for Buyers in the European Construction Industry (%), 2012
Figure 12: Barriers to Sustainability for Suppliers in the European Construction Industry (%), 2012
Figure 13: Barriers to Sustainability by Company Turnover in the European Construction Industry (%), 2012
Figure 14: Key Markets for Growth in the European Construction Industry, 2013
Figure 15: Key Markets for Growth for Construction Contractors and Project Developers in the European Construction Industry (%), 2013
Figure 16: Key Markets for Growth for Construction Equipment and Materials Suppliers in the European Construction Industry (%), 2013
Figure 17: Key Markets for Growth for Other Construction Industry Suppliers in the European Construction Industry (%), 2013
Figure 18: Key Markets for Growth by Company Turnover (%), 2013
Figure 19: Organizational Prerequisites for Sustainability by Buyers in the European Construction Industry (%), 2012
Figure 20: Organizational Prerequisites for Sustainability by Suppliers in the European Construction Industry (%), 2012
Figure 21: Organizational Prerequisites for Sustainability by Company Turnover in the European Construction Industry (%), 2012
Figure 22: Implementation of Sustainable Measures by Construction Contractors and Project Developers in the European Construction Industry (%), 2012
Figure 23: Implementation of Sustainable Measures by Suppliers in the European Construction Industry (%), 2012
Figure 24: Implementation of Sustainable Measures by Company Turnover in the European Construction Industry (% Most Implemented Responses), 2012
Figure 25: Key Energy Efficiency Measures of Construction Contractors and Project Developers in the European Construction Industry (%), 2013
Figure 26: Key Energy Efficiency Measures of Construction Equipment and Materials Suppliers in the European Construction Industry (%), 2013
Figure 27: Key Energy Efficiency Measures of Other Construction Industry Suppliers in the European Construction Industry (%), 2013
Figure 28: Key Energy Efficiency Measures by Company Turnover in the European Construction Industry (%), 2013
Figure 29: Effective Monitoring of Sustainability for Buyers in the European Construction Industry (%), 2012
Figure 30: Effective Monitoring of Sustainability for Suppliers in the European Construction Industry (%), 2012
Figure 31: Effective Monitoring of Sustainability by Company Turnover in the European Construction Industry (%), 2012
Figure 32: Cost Saving Expectations of Buyers in the European Construction Industry (%), 2013
Figure 33: Cost Saving Expectations of Suppliers in the European Construction Industry (%), 2013
Figure 34: Cost Saving Expectations by Company Turnover in the European Construction Industry (%), 2013
Figure 35: Impact of Sustainability on Profits of Buyers in the European Construction Industry (%), 2013
Figure 36: Impact of Sustainability on Profits of Suppliers in the European Construction Industry (%), 2013
Figure 37: Impact of Sustainability on Profits of Company Turnover in the European Construction Industry (%), 2013
Figure 38: Planned Change in Sustainability Budgets for Buyers in the European Construction Industry (%), 2013
Figure 39: Planned Change in Sustainability Budgets for Suppliers in the European Construction Industry (%), 2013
Figure 40: Planned Change in Sustainability Budgets by Company Turnover in the European Construction Industry (%), 2013
Figure 41: Impact of Carbon Tax on Buyers in the European Construction Industry (%), 2013
Figure 42: Impact of Carbon Tax on Suppliers in the European Construction Industry (%), 2013
Figure 43: Impact of Carbon Tax by Company Turnover in the European Construction Industry (%), 2013
Figure 44: Critical Factors for Supplier Selection by Buyers in the European Construction Industry (%), 2012
Figure 45: Level of Supplier Engagement of Buyers in the European Construction Industry (%), 2012
Figure 46: Expenditure on Sustainable Procurement for Buyers in the European Construction Industry (%), 2012
Figure 47: Attributes of Green Procurement for Buyers in the European Construction Industry (%), 2012
Figure 48: Procurement of Sustainable Products and Services for Buyers in the European Construction Industry (%), 2012
Figure 49: Drivers of Green Marketing of Suppliers in the European Construction Industry (%), 2012
Figure 50: Drivers of Green Marketing by Turnover in the European Construction Industry (%), 2012
Figure 51: Marketing of Green Credentials for Suppliers in the European Construction Industry (%), 2012
Figure 52: Marketing of Green Credentials by Company Turnover in the European Construction Industry (%), 2012
Figure 53: Effective Channels of Promotion by Suppliers in the European Construction Industry (%), 2012
Figure 54: Effective Channels of Promotion by Company Turnover in the European Construction Industry (%), 2012
To order this report:
Construction_and_Building Industry: Sustainability in the European Construction Industry 2012–2013: Market Trends and Opportunities, Forecast of Budgets and Profitability, Construction Industry Procurement and Marketing Initiatives
Nicolas Bombourg
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