Swap.com Examines 2017 Secondhand Shopping Trends

CHICAGO, February 28, 2018 /PRNewswire/ -- Thrifting, estimated to be a $15 to $18 billion industry, continues to grow exponentially. As such, the consumer behaviors and shopping trends seen in the secondhand market are becoming increasingly more important as a predictor of what will keep this industry on its aggressive growth trajectory. As the largest online consignment and thrift shop for women, men and children carrying over 2.3 million items in inventory, Swap.com (https://www.swap.com) is uniquely positioned to see trends and shifts in consumer behavior. The following report from Swap.com (for full results: http://blog.swap.com/swap-com-quarterly-report-2017-trends/ ) reveals the brand and style trends that bolstered the secondhand industry during 2017 and hints at what's next for this dynamic marketplace.

Fastest Selling Brands

• Rock Revival
• Levi's
• Lululemon
• LulaRoe

These brands were listed on Swap.com for less than 20 days before selling.

Highest Volume Brands

1. Old Navy
2. Carter's
3. GAP
4. Gymboree
5. The Children's Place

To help put into perspective Swap.com's vast inventory, these five brands only comprise 14 percent of Swap.com's total annual volume.

States Buying the Most Secondhand

1. Vermont
2. New Hampshire
3. Maine
4. District of Columbia (DC)
5. West Virginia

The biggest increase in purchasing per capita came from eco-savvy Vermont, with a 40 percent jump in Q4 '17 over their annual average.

Best Selling Designer/Premium Brands

• Ralph Lauren
• Calvin Klein
• Columbia Sportswear Company
• Polo by Ralph Lauren
• Michael Kors

The online consignment industry's biggest appeal is arguably being able to nab high-end brands for less (up to 90% off average retail). The most well-known premium brands owned this category in 2017, proving secondhand shoppers are drawn to brands they know and trust.

Fastest Selling Designer/Premium Brands

1. Tory Burch
2. Ivanka Trump
3. The North Face
4. Diane Von Furstenberg
5. Patagonia

Secondhand continues to be a place to get coveted brands that are either no longer available or are harder to find at retail, which could account for the #2 spot being held by the controversial Ivanka Trump brand.

About Swap.com
Swap.com is the largest online consignment shop with more than 2 million unique items. The company strives to redefine consignment services by making the process of buying and selling pre-owned goods more convenient, safe, and profitable. Offering women's, men's and children's apparel, Swap.com is a one-stop shop the whole family can enjoy.

SOURCE Swap.com

Related Links

https://www.swap.com