LIMASSOL, Cyprus, Jan. 21, 2015 /PRNewswire/ -- LeadCapital Markets - Risk aversion from the traditional high-risk trading instruments is gaining ground in the trading community as dramatic events become more frequent and have substantial global effects. As the Swiss franc unpegged from the euro last week, the impressionable forex market reacted with losses adding up to billions of US dollars.
There are some brokers who weathered the Swiss franc storm as they did when the ruble plunged in 2014 by ensuring that capital growth had expanded in line with investors' accounts to support traders and the company in a crisis. Leadcapital Markets reports on its branded broker STOCK.com as having a diversity of solid assets and strong compliance that were created specifically to protect traders in crisis scenarios. Now STOCK.com is seeing a surge in trading, this week having to employ an additional 30% staff to deal with the increase in investors.
Research is causing STOCK.com to analyze the markets from a trader's perspective in terms of what is piquing the interest of investors. Roei Gavish, VP products and marketing at STOCK.com says, "Looking at Google trends, we see in the last six months that searches from the public on stocks, shares and forex have maintained stability but that the interest in stocks and shares is four times the volume in the search trends compared to forex." He added, "At STOCK.com we are aware of the high leverage and high risk services in the market and what can happen to trader's accounts when dramatic events happen. So in the financial services market we wanted to offer alternative solid investment channels on stock, futures and bonds through accessible CFD instruments as well as the popular forex platforms. Alongside our free training, daily analysis, news and reviews, our traders tend toward 'knowledge-based' decisions on trading. No one could see the Swiss franc crisis coming except the SNB but when these events happen, broker's need to be prepared to cover, support and offer alternatives."
Gavish concludes with a rally call, "We want to encourage the industry and brokers to lead clients as we do - to educate them, to train them, to inform and mentor, and to diversify their portfolios. In this way we can strengthen our industry and the trading environment even through crisis."
Company information: STOCK.com is CySec regulated and is the brand of LeadCapital Markets. Established in 2013, STOCK.com opened trading accounts in 2014 and now gives support to thousands through news, analysis, education, personal training in trading and full compliance regulation.
For more information on this article contact Roei Gavish, VP marketing and Products STOCK.com
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SOURCE LeadCapital Markets