Non-Profit Ramps Up Efforts to Grow Awareness and
Raise Funds for Environmental Projects in Tahoe
TAHOE CITY, Calif. and INCLINE VILLAGE, Nev., May 30, 2012 /PRNewswire-USNewswire/ -- The Tahoe Fund today announced the appointment of Amy R. Berry to the new position of CEO, a major milestone for the organization and its mission to raise private and public funding for environmental projects to restore and enhance Lake Tahoe.
Berry joins the Tahoe Fund from ACCIONA Energy, where she was the North America Director of Marketing and Communications and regional management team member for one of the world's largest renewable energy companies. She brings to the Fund experience in building brands, developing corporate strategies, attracting media attention to causes, and fostering community relations.
"Amy Berry is the ideal choice to lead the Tahoe Fund at this important point in our development," said Cindy Gustafson, Tahoe Fund Chair of the Board. "Her business background and passion for Lake Tahoe will strongly resonate with Tahoe stakeholders, Tahoe Fund donors and her staff."
The first priority for Berry will be the Lake Tahoe Summit on August 13, hosted this year by Senator Dean Heller and sponsored again by the Tahoe Fund. She will also be focusing on the Tahoe Fund's second annual fundraising dinner on August 12. Both events will be held at Edgewood in South Lake Tahoe, Nevada.
"It is an honor to accept the responsibility for leading the Tahoe Fund," said Amy Berry. "I was immediately attracted by the mission of the organization and the inclusiveness of the board to bring together so many different interests and voices from across all of Tahoe."
Berry is a nine-year resident of the Reno/Tahoe area. Before joining ACCIONA in 2010, she worked for Windspire Energy and the Bauserman Group in Reno, Tahoe Quarterly Magazine, and was a partner at Ogilvy & Mather (NY). The Brown University graduate has a certification in planning from the International Association of Public Participation.
(Photo: http://www.tahoefund.org/media/logos-and-images/)
About the Tahoe Fund
The mission of Tahoe Fund is to restore and enhance the extraordinary natural environment of the Lake Tahoe Basin by building broad support for projects and programs that increase the enjoyment of the region for current and future generations. The Fund focuses grants on the core areas of conservation, recreation and education/stewardship.
SOURCE The Tahoe Fund
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