Tapinator and Tamatem MENA Partnership Demonstrates Strong Initial Results

NEW YORK, February 2, 2016 /PRNewswire/ --

Tapinator, Inc. (OTC: TAPM) today announced that its Middle East and North Africa (MENA) publishing partnership with Tamatem, Inc., which the Company first announced in November, 2015, has yielded very strong initial results based on the recent launch of the partnership's debut game. Last Thursday, Tamatem released a localized version of Tapinator's hit mobile game, Cop Duty Simulator 3D, in key MENA markets and the game immediately climbed to the #1 spot in the iOS Overall Apps Top Download Charts and reached #46 in the iOS Overall Apps Top Grossing Charts in Saudi Arabia. The game also reached a top 10 download rank in other key Middle Eastern markets such as Kuwait and Bahrain.

We are highly encouraged by the initial results from this game launch, as it validates our recently announced strategy to enter the $680 Million Middle East and North Africa mobile gaming market. According to Strategy& (formerly Booz & Company), the MENA market for mobile games is expected to more than triple in size in the coming years - from $680 million in 2015 to $2.3 billion in 2022. We are already working with Tamatem on a second game, based on our hit title Trucker Parking 3D, which we expect will hit the MENA market later this quarter," said Tapinator CEO, Ilya Nikolayev.

"The Arab mobile game market is underserved. Arabic is the fourth biggest language in the world, yet less than 1% of all mobile gaming content is available in Arabic. While games in English number around 400,000, there are only 250 Arabic games available on the App Store (Source: GamesIndustry.biz). The region has one of the world's fastest adoption rates for mobile apps. There are 60M+ smartphone users in the Middle East and this number is expected to reach 100M by 2016.   60% of these users prefer consuming content in Arabic. (Source: Strategy&). Tamatem looks forward to expanding its partnership with Tapinator to help them bring their large and rapidly-growing library of 180+ high quality mobile games to the vibrant Arabic market," said Tamatem CEO Hussam Hammo.

About Tapinator 

Tapinator (OTC: TAPM) designs, develops, and publishes mobile games on the iOS, Google Play, and Amazon platforms.  Tapinator's owned and operated portfolio includes over 180 mobile gaming titles that, collectively, have achieved over 150 million downloads. A number of these titles have risen to the top of the mobile leaderboard charts and have been featured by the Apple, Google, and Amazon App Stores. Founded in 2013, Tapinator is headquartered in New York, with product development teams located in Denmark, Pakistan, Indonesia, Canada, and Russia.  For a full listing of Tapinator game titles, please go to Tapinator.com. For further financial information on the Company, please go to OTCMarkets.com/stock/TAPM.  For live updates, please like us on Facebook at facebook.com/Tapinator or follow us on Twitter at twitter.com/Tapinator.

About Tamatem, Inc. 

Tamatem is a leading mobile games publisher in the MENA market with offices in Amman, Jordan and Mountain View, California and is backed by 500 Startups and other venture capital firms.  Tamatem is entirely focused on serving the Arabic smartphone users with games tailored for the language and culture of the region. Tamatem partners with other international game developers/studios to publish localized versions of their successful games for the Arab gamer. Tamatem focuses on publishing casual and mid-core mobile games including genres that vary from puzzle games, strategy games, racing/drifting games and word and trivia games. Tamatem has a proven track record and experience in localization, user acquisition, distribution, cross-promotion, monetization, and game design focused entirely on the MENA region. For additional information about Tamatem, email [email protected] or visit http://tamatem.co. 

Forward Looking Statements 

To the extent that statements contained in this press release are not descriptions of historical facts regarding Tapinator, they are forward-looking statements reflecting the current beliefs and expectations of management made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Words such as "may," "will" "expect," "anticipate," "estimate," "intend," and similar expressions (as well as other words or expressions referencing future events, conditions or circumstances) are intended to identify forward-looking statements. Examples of forward-looking statements contained in this press release include, among others, statements regarding the quoting and trading of our common stock and our expectations regarding our development and monetization plans for our mobile games. Forward-looking statements in this release involve substantial risks and uncertainties that could cause the development and monetization of our mobile games, future results, performance or achievements to differ significantly from those expressed or implied by the forward-looking statements. Such risks and uncertainties include, among others, the uncertainties inherent in the hits nature of the mobile gaming business. Tapinator undertakes no obligation to update or revise any forward-looking statements. The quoting and trading of the company's common stock on the OTC Market Group's OTC Link quotation system is often thin and characterized by wide fluctuations in trading prices, due to many factors that may have little to do with the company's operations or business prospects. As a result, there may be volatility in the market price of the shares of the company's common stock for reasons unrelated to operating performance. Moreover, the OTC Market Group's OTC Link quotation system is not a stock exchange, and trading of securities on it is often more sporadic than trading of securities listed on the NASDAQ Stock market or another securities exchange. Accordingly, stockholders may have difficulty reselling any of their shares. For a further description of the risks and uncertainties that could cause actual results to differ from those expressed in these forward-looking statements, as well as risks relating to the business of the company in general, see Tapinator's Risk Factors which are available at http://www.tapinator.com/disclaimers.

CONTACT:
Tapinator Investor Relations
[email protected]
+1-(914)-930-6232

SOURCE Tapinator, Inc.